How Cole Gordon Advertises on Meta

# Ad summary This ad promotes Closers.io, a company that places appointment setters with online businesses. The ad features a man speaking directly to the camera, interspersed with graphics and testimonials. He emphasizes that clients only pay if the appointment setters book at least 30 calls in 30 days, and encourages viewers to click the link to learn more. # Brand positioning Closers.io positions itself as the largest sales and recruiting agency in the online space, specializing in placing appointment setters and sales reps. The brand aims to be seen as a reliable partner for coaches, consultants, and agencies looking to scale their sales efforts. It promotes a functional, performance-driven approach, promising to help clients ramp up to their KPIs and manage their teams on semi-autopilot. The brand differentiates itself by offering a guarantee: clients only pay if the appointment setters deliver results, addressing a key concern about the ROI of hiring sales staff. By showcasing testimonials from well-known figures like Tony Robbins and Dean Graziosi, Closers.io aims to build trust and credibility, suggesting it caters to high-profile clients and delivers proven results. # Product Closers.io offers a service that places qualified appointment setters with online businesses, specifically targeting coaches, consultants, and agencies. The core promise is that one appointment setter can book 30 qualified appointments in 30 days. The service includes recruiting, placing, and helping clients manage their sales teams. A key USP is the performance-based guarantee: if the appointment setter doesn't book at least 30 calls in the next 30 days, the client doesn't pay. This addresses the purchase barrier of uncertainty about the effectiveness of new hires. The ad highlights that Closers.io helps clients ramp up to their KPIs and manage their teams on semi-autopilot, suggesting a comprehensive solution beyond just placement. The ad emphasizes the value of the service by stating that Closers.io is the largest sales and recruiting agency in the online space, placing 150-200 appointment setters and sales reps every month for their clients. # Visual style The ad has a hybrid visual style, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts between the speaker, graphics, and testimonials. The production quality is relatively high, with clear visuals and professional lighting for the speaker segments. The pacing is moderate, with cuts timed to emphasize key points in the voiceover. The use of graphics and text overlays is synchronized with the audio to highlight important information and calls to action. # Hooks Spoken: 00:00–00:05 One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business. Text overlay: 00:00–00:05 DRIVE SALES WITH OUR APPOINTMENT SETTERS / 00:00–00:02 ONE APPOINTMENT SETTER IS ALL YOU NEED / 00:01–00:03 TO BOOK 30 QUALIFIED APPOINTMENTS / 00:03–00:04 IN 30 DAYS / 00:04–00:05 FOR YOUR ONLINE BUSINESS Visual: 00:00–00:06 A man with dark hair and a beard sits in front of a microphone in a dimly lit room. He wears a black t-shirt with white text. Behind him is a shelf with various items. He gestures with his hands as he speaks directly to the camera. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of online businesses struggling to generate enough qualified leads and appointments. This is signaled by the opening line: "One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business." # Value propositions - One appointment setter is all you need to book 30 qualified appointments in 30 days - If they don't book you at least 30 calls in the next 30 days, you don't pay - Help you manage and grow your team on semi-autopilot # Benefits - Book 30 qualified appointments in 30 days - Ramp up to your KPIs - Manage and grow your team on semi-autopilot # Features - Appointment setters - Sales reps - Recruiting - Placement - KPI tracking - Team management # Call to action Click the button to learn more # Social proof - "For over 4,000 clients including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi." # Point of view - Brand 100% – The ad is delivered by the brand representative, who speaks directly to the camera to explain the service and its benefits. # Storyline - 00:00–00:05 00:00–00:05 One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business. And if you're a coach, if you're an agency, consultant or agency, - 00:05–00:14 00:05–00:14 Then our company, Closers.io, will place you with an appointment setter into your business in the next seven days. And if they don't book you at least 30 calls in the next 30 days, you don't pay. - 00:14–00:16 00:14–00:16 So does that sound interesting at all? - 00:16–00:24 00:16–00:24 If so, go ahead and click the link somewhere around this ad and watch a short video on the next page. We'll break down exactly how this works. And more importantly, how we've gotten the same results - 00:24–00:30 00:24–00:30 for over 4,000 clients including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. - 00:30–00:35 00:30–00:35 So just to give a little bit of context here, we are the largest sales and recruiting agency in the entire online space. - 00:35–00:41 00:35–00:41 We recruit and place around 150 to 200 appointment setters and sales reps every single month for our clients. - 00:41–00:46 00:41–00:46 Then we help them ramp up to your KPIs and finally, help you manage and grow your team on semi-autopilot. - 00:47–00:50 00:47–00:50 Now, like I mentioned before, if they don't perform, you don't pay. - 00:50–01:04 00:50–01:04 So again, if you want a little bit more information on exactly how this works, go ahead and click the link somewhere around this page, watch a short video on the next page, and we'll break down literally everything A to Z on exactly how this works and if it's going to make sense for you. So last time, click the link somewhere around this page and we'll see you on the next page.

# Ad summary This ad promotes closers.io, a company that places appointment setters in online businesses. The ad features a man speaking directly to the camera, explaining the company's services and guarantee. He emphasizes that if the appointment setters don't book at least 30 calls in the next 30 days, the client doesn't pay. The ad also includes testimonials from well-known entrepreneurs and business leaders. # Brand positioning Closers.io is presented as the largest sales and recruiting agency in the online space, specializing in placing appointment setters and sales reps for coaches, consultants, and agencies. The brand positions itself as a reliable partner that helps clients ramp up to their KPIs and manage their teams on semi-autopilot. The brand offers a performance-based guarantee, emphasizing that clients only pay if the appointment setters deliver results, which sets it apart from traditional recruiting agencies. # Product Closers.io offers appointment setter placement services for online businesses, specifically targeting coaches, consultants, and agencies. The service guarantees that the company will place an appointment setter in the client's business within the next seven days. The unique selling proposition (USP) is the performance-based guarantee: if the placed appointment setter does not book at least 30 calls in the next 30 days, the client does not have to pay. This addresses the purchase barrier of uncertainty about the effectiveness of new hires, assuring potential clients that they will only pay for tangible results. # Visual style The ad has a hybrid visual style, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots. The production quality is relatively high, with clear lighting and professional-looking graphics. The pacing is moderate, with cuts timed to emphasize key points in the voiceover. # Hooks Spoken: One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business. Text overlay: OUR SETTERS PERFORM / - OR YOU DON'T PAY / ONE APPOINTMENT / SETTER IS ALL YOU NEED Visual: 00:00–00:04: A man with dark hair and a beard, wearing a black t-shirt, sits in front of a microphone in a dimly lit room. Behind him is a shelf with various items. He gestures with his hands as he speaks directly to the camera. The camera is stationary and close-up, focusing on his face and upper body. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of online businesses struggling to generate enough qualified appointments and sales calls. This is signaled by the line, "One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business." # Value propositions - Performance-based guarantee: Only pay if you get results - Expertise: Largest sales and recruiting agency in the online space - Time savings: Manage and grow your team on semi-autopilot # Benefits - Book 30 qualified appointments in 30 days - Only pay if the appointment setter performs - Grow your team on semi-autopilot # Features - Appointment setter placement - Guaranteed results: 30 calls in 30 days - Recruiting and placement of 150-200 appointment setters and sales reps every month - Help with ramping up to KPIs - Help with managing and growing your team on semi-autopilot # Call to action Click the button to learn more # Social proof - "For over 4,000 clients including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi." # Point of view - Brand 100% – The entire ad is delivered from the brand's perspective, with a representative speaking directly to the camera to promote the company's services and guarantee. # Storyline - 00:00–00:04 The ad begins with a man directly addressing the viewer, stating that only one appointment setter is needed to book 30 qualified appointments in 30 days for an online business. This serves as an immediate hook, promising a specific and measurable outcome. The tone is confident and direct, establishing the brand as a results-oriented service. - 00:04–00:11 He specifies that this service is for coaches, consultants, or agencies, and introduces closers.io as the company that will place an appointment setter in their business within seven days. This clarifies the target audience and introduces the brand name. The tone remains confident and professional. - 00:11–00:14 The man emphasizes the company's guarantee: if the appointment setter doesn't book at least 30 calls in the next 30 days, the client doesn't pay. This reinforces the value proposition and reduces risk for potential clients. The tone is reassuring and confident. - 00:14–00:21 He asks if the offer sounds interesting, then encourages viewers to click the link to watch a short video on the next page that explains how the service works. This serves as a call to action, guiding viewers to the next step in the sales funnel. The tone is conversational and inviting. - 00:21–00:30 The man highlights that the video will also explain how closers.io has achieved the same results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This builds credibility and social proof, leveraging the reputation of well-known figures. The tone is authoritative and impressive. - 00:30–00:41 He provides context by stating that closers.io is the largest sales and recruiting agency in the entire online space, placing around 150-200 appointment setters and sales reps every month for their clients. This reinforces the company's scale and expertise. The tone is factual and confident. - 00:41–00:47 The man explains that closers.io helps clients ramp up to their KPIs and manage and grow their teams on semi-autopilot. This highlights the long-term benefits of using the service. The tone is supportive and empowering. - 00:47–00:50 He reiterates the guarantee: if the appointment setters don't perform, the client doesn't pay. This reinforces the value proposition and reduces risk for potential clients. The tone is reassuring and confident. - 00:50–01:04 The man encourages viewers to click the link for more information on how the service works, watch a short video on the next page, and learn if it makes sense for them. This serves as a final call to action, guiding viewers to the next step in the sales funnel. The tone is conversational and inviting.

# Ad summary This ad promotes Closers.io, a company that places appointment setters in online businesses. The ad features a man speaking directly to the camera, explaining the benefits of using Closers.io and offering a guarantee that clients will get at least 30 calls in 30 days or they don't pay. # Brand positioning Closers.io is presented as a leading sales and recruiting agency specializing in placing appointment setters within online businesses. The brand positions itself as a performance-driven solution, offering a guarantee of at least 30 calls booked within 30 days or the client doesn't pay. This functional positioning emphasizes tangible results and risk mitigation, appealing to businesses seeking measurable growth. The brand aligns with a results-oriented tone, showcasing its expertise and scale by highlighting its work with over 4,000 clients, including well-known figures like Tony Robbins, Frank Kern, and Dean Graziosi. By focusing on delivering concrete outcomes and minimizing financial risk, Closers.io aims to occupy a space in the consumer's mind as a reliable and effective partner for scaling sales efforts. # Product Closers.io is a sales and recruiting agency that specializes in placing appointment setters and sales reps within online businesses. The company recruits and places around 150-200 appointment setters and sales reps every month for their clients. They help clients ramp up their KPIs and manage and grow their teams on semi-autopilot. The company guarantees that if they place an appointment setter in a client's business, that setter will book at least 30 calls in the next 30 days, or the client doesn't pay. This offer addresses the purchase barrier of uncertainty by providing a tangible performance metric and financial safety net. # Visual style The ad has a hybrid visual style, blending a UGC feel with polished commercial elements. The primary setting is a home office, but the speaker is well-lit and uses a professional microphone. The editing style includes quick cuts between the speaker and animated graphics or testimonials. The pacing is relatively fast, with cuts timed to emphasize key points. The overall aesthetic is modern and professional, aiming to convey both trustworthiness and expertise. # Hooks Spoken: Male 1: 30 appointments in 30 days. Text overlay: OUR SETTERS PERFORM / - OR YOU DON'T PAY / 30 APPOINTMENTS Visual: 00:00–00:01: A man with dark hair and a beard is centered in the frame, speaking directly to the camera. He is wearing a dark green t-shirt with white text. The background is a dark gray wall with shelves holding various items, including cameras. A microphone is visible in front of him on a boom arm. Text overlays at the top and bottom of the screen highlight the key message. # Funnel stage Middle of funnel (Consideration) # Pain points The ad implies that coaches, consultants, and agencies struggle to book enough appointments to grow their online businesses. This is signaled by the opening line, which emphasizes the value of 30 appointments in 30 days. # Value propositions - Guaranteed results: If you don't get at least 30 calls in 30 days, you don't pay. - Semi-autopilot team management: Manage and grow your team with less effort. # Benefits - 30 appointments in 30 days - Ramp up your KPIs - Manage and grow your team on semi-autopilot # Features - Appointment setters - Sales reps - Recruiting - KPI tracking - Team management # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "For over 4,000 clients including massive brands like..." – Brand - Testimonials from Tony Robbins, Frank Kern, and Dean Graziosi # Point of view - Brand 100% – The entire video is told from the brand's perspective, with the speaker representing Closers.io and promoting its services. # Storyline - 00:00–00:06 The ad begins with a man speaking directly to the camera, introducing the concept of appointment setters and their potential impact on online businesses. - 00:00–00:06 He emphasizes the value of 30 appointments in 30 days, framing it as a significant difference an appointment setter can make. - 00:07–00:11 The ad transitions to showcasing the brand, Closers.io, and its promise to place an appointment setter in a business within seven days. - 00:11–00:15 The speaker reinforces the guarantee: if the setter doesn't book at least 30 calls in 30 days, the client doesn't pay, highlighting the risk-free nature of the offer. - 00:15–00:24 The speaker asks if the offer sounds interesting, then prompts viewers to click the link to learn more. - 00:24–00:31 The ad briefly showcases testimonials and logos of well-known clients like Tony Robbins, Frank Kern, and Dean Graziosi, building credibility and social proof. - 00:31–00:36 The speaker provides context, positioning Closers.io as the largest sales and recruiting agency in the online space. - 00:36–00:41 The ad highlights the company's ability to recruit and place a high volume of appointment setters and sales reps each month. - 00:41–00:47 The ad shows how Closers.io helps clients ramp up their KPIs and manage their teams on semi-autopilot. - 00:47–00:51 The speaker reiterates the 'you don't pay' guarantee if the appointment setters don't perform. - 00:51–01:04 The speaker repeats the call to action, urging viewers to click the link for more information and a detailed breakdown of how the service works.

# Ad summary This ad promotes Closers.io, a sales and recruiting agency that places appointment setters and sales reps with coaches, consultants, and agencies. The ad features a man speaking directly to the camera, explaining the benefits of using Closers.io and highlighting their guarantee that clients will get at least 30 calls in 30 days or they don't pay. # Brand positioning Closers.io positions itself as the largest sales and recruiting agency in the online space, specializing in placing appointment setters and sales reps. The brand aims to occupy the space of a reliable and effective solution for coaches, consultants, and agencies looking to scale their sales efforts. It promotes a functional approach by guaranteeing results, promising to place an appointment setter within seven days and ensuring at least 30 calls in 30 days, or the client doesn't pay. The brand aligns with a results-driven, efficient, and scalable lifestyle for businesses seeking to grow their sales team on semi-autopilot. # Product Closers.io is a sales and recruiting agency that specializes in placing appointment setters and sales reps with coaches, consultants, and agencies. The service works by placing an appointment setter into the client's business within seven days. Closers.io helps clients ramp up to their KPIs and manage and grow their team on semi-autopilot. A key USP is the guarantee that if the appointment setter doesn't book at least 30 calls in the next 30 days, the client doesn't pay. This addresses the purchase barrier of uncertainty in the effectiveness of the service, assuring clients of a tangible return on investment. The ad emphasizes that Closers.io is the largest sales and recruiting agency in the entire online space, recruiting and placing around 150-200 appointment setters and sales reps every month for their clients. # Visual style The ad has a hybrid visual style, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots, with smooth transitions between scenes. The production quality is relatively high, with clear lighting and professional-looking graphics. The pacing is consistent, with a moderate number of cuts per minute. The cuts and text overlays are timed to the voiceover lines, creating a cohesive audio-visual experience. # Hooks Spoken: Male 1: One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business. Text overlay: 00:00–00:05 / ONE APPOINTMENT SETTER IS ALL YOU NEED / TO BOOK 30 QUALIFIED APPOINTMENTS / IN 30 DAYS / FOR YOUR ONLINE BUSINESS Visual: 00:00–00:06 A medium shot of a man with dark hair and a beard, wearing a black t-shirt with the words "make more" on it, sitting in front of a microphone. The background is a dark wall with a shelf holding various items. He gestures with his hands as he speaks directly to the camera. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of coaches, consultants, and agencies struggling to generate enough qualified appointments for their online business. This is signaled by the opening line: "One appointment setter is all you need to book 30 qualified appointments in 30 days for your online business." # Value propositions - Guaranteed results: If they don't book you at least 30 calls in the next 30 days, you don't pay. - Largest sales and recruiting agency in the online space. - Recruit and place around 150 to 200 appointment setters and sales reps every single month for our clients. # Benefits - Book 30 qualified appointments in 30 days - Grow your team on semi-autopilot - Ramp up to your KPIs - Manage your team effectively # Features - Appointment setters - Sales reps - Recruiting services - Placement services - KPI tracking - Team management # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - The ad mentions that Closers.io has gotten the same results for over 4,000 clients including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Point of view - Brand 100% – The entire ad is delivered by a representative of Closers.io, presenting the brand's services and guarantees. # Storyline - 00:00–00:05 The ad begins with a man introducing the service and its core promise. - 00:05–00:10 He specifies the target audience as coaches, consultants, and agencies, and introduces the company, Closers.io. - 00:10–00:15 The ad highlights the guarantee: an appointment setter within seven days and at least 30 calls in 30 days, or the client doesn't pay. - 00:15–00:21 The man asks if the offer sounds interesting and prompts viewers to click the link to learn more. - 00:21–00:24 The ad promises a short video on the next page that breaks down how the service works. - 00:24–00:26 The ad highlights the company's experience, stating they've gotten the same results for over 4,000 clients. - 00:27–00:30 The ad shows testimonials from Todd Brown, Dean Graziosi, and Frank Kern. - 00:30–00:35 The man provides context, stating that Closers.io is the largest sales and recruiting agency in the online space. - 00:35–00:41 The ad states that Closers.io recruits and places around 150-200 appointment setters and sales reps every month. - 00:41–00:47 The ad explains that Closers.io helps clients ramp up to their KPIs and manage their team on semi-autopilot. - 00:47–00:50 The ad reiterates the guarantee: if they don't perform, you don't pay. - 00:50–01:04 The man prompts viewers to click the link for more information and watch a short video on the next page.

# Ad summary This ad promotes Closers.io, a sales and recruiting agency that places appointment setters and sales reps with online businesses that sell products over $2,500 over the phone. The ad features the company's founder speaking directly to the camera, explaining the company's services and offering a guarantee that clients will get at least 30 calls in the next 30 days or they don't pay. # Brand positioning Closers.io is presented as a leading sales and recruiting agency specializing in placing appointment setters and sales representatives within online businesses. The brand positions itself as the largest in the online space, emphasizing its ability to help clients manage and grow their teams on semi-autopilot. By offering a performance-based guarantee—clients only pay if they receive at least 30 calls in 30 days—Closers.io aims to reduce the risk for businesses seeking to scale their sales efforts. The brand aligns with a functional approach, focusing on delivering tangible results and efficient team management. # Product Closers.io offers a service that places appointment setters into online businesses that sell products over $2,500 over the phone. The company guarantees that clients will be placed with an appointment setter within seven days. The core USP is a performance-based guarantee: if the appointment setter does not book at least 30 calls in the next 30 days, the client does not pay. This addresses the purchase barrier of uncertainty in the effectiveness of new hires. The service is designed for online businesses looking to scale their sales efforts by outsourcing appointment setting and team management. # Visual style The ad has a hybrid visual style, combining a polished commercial feel with UGC elements. The editing style includes quick cuts and static shots. The production quality is relatively high, with clear lighting and professional-looking graphics. The pacing is consistent throughout the ad, with cuts timed to the music and voiceover. # Hooks Spoken: 00:00–00:07 Want 30 qualified sales calls for your high ticket business in the next 30 days? Text overlay: 00:00–01:05 OUR SETTERS PERFORM - OR YOU DON'T PAY / 00:00–00:07 WANT 30 QUALIFIED SALES CALLS FOR YOUR HIGH TICKET BUSINESS IN THE NEXT 30 DAYS? Visual: 00:00–00:07 A medium shot of a man with dark hair and a beard, wearing a black t-shirt, sitting in front of a microphone. The background is a dark room with a shelf containing cameras and other equipment. The camera is stationary. Text overlay: "OUR SETTERS PERFORM - OR YOU DON'T PAY" and "WANT 30 QUALIFIED SALES CALLS FOR YOUR HIGH TICKET BUSINESS IN THE NEXT 30 DAYS?" # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of online businesses struggling to generate enough qualified sales calls to grow their business. The ad implies that finding and managing effective sales staff is a challenge, stating, "Want 30 qualified sales calls for your high ticket business in the next 30 days?" # Value propositions - Get 30 qualified sales calls in the next 30 days or you don't pay - Manage and grow your team on semi-autopilot # Benefits - 30 qualified sales calls in the next 30 days - Team management on semi-autopilot # Features - Appointment setters - Sales reps - Performance-based guarantee # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "...massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi." # Point of view - Brand 100% – The entire video is told from the perspective of the brand, with the founder speaking directly to the camera and promoting the company's services. # Storyline - 00:00–00:07 00:00–00:07 The founder of Closers.io asks if the viewer wants 30 qualified sales calls for their high-ticket business in the next 30 days. This is intended to grab the attention of online businesses that sell products over the phone. - 00:07–00:15 00:07–00:15 The founder explains that Closers.io will place an appointment setter into the viewer's business in the next seven days, and if they don't book at least 30 calls in the next 30 days, the viewer doesn't pay. This is intended to highlight the company's guarantee and reduce the risk for potential clients. - 00:15–00:25 00:15–00:25 The founder asks if the offer sounds interesting and encourages viewers to click the link to watch a short video that breaks down how the service works and how Closers.io has gotten the same results for over 4,000 clients. This is intended to drive engagement and provide more information about the company's services. - 00:25–00:31 00:25–00:31 The ad shows testimonials from Todd Brown, Dean Graziosi, and Frank Kern. This is intended to build credibility and social proof by showcasing successful clients. - 00:31–00:47 00:31–00:47 The founder explains that Closers.io is the largest sales and recruiting agency in the online space, placing around 150-200 appointment setters and sales reps every month. He adds that they help clients ramp up to their KPIs and manage and grow their team on semi-autopilot. This is intended to highlight the company's expertise and comprehensive service offering. - 00:47–00:51 00:47–00:51 The ad reiterates that if the appointment setters don't perform, the viewer doesn't pay. This reinforces the company's guarantee. - 00:51–01:05 00:51–01:05 The founder encourages viewers to click the link for more information and to watch a short video that breaks down how the service works. This is a final call to action to drive engagement and conversions.

# Ad summary This ad promotes Closers.io, a sales and recruiting agency that places appointment setters and sales reps with coaches, consultants, and agencies. The ad features a man speaking directly to the camera, explaining the benefits of using Closers.io and highlighting their guarantee that clients will get at least 30 calls in the next 30 days or they don't pay. # Brand positioning Closers.io is presented as the largest sales and recruiting agency in the online space, specializing in placing appointment setters and sales reps. The brand positions itself as a reliable partner for coaches, consultants, and agencies looking to drive sales and grow their teams. Closers.io emphasizes its ability to help clients ramp up to their KPIs and manage their teams on semi-autopilot. The brand offers a guarantee that clients will get at least 30 calls in the next 30 days or they don't pay, highlighting its commitment to delivering results and reducing risk for its customers. The brand aligns with a functional and performance-driven approach, focusing on delivering tangible outcomes and measurable results for its clients. # Product Closers.io is a sales and recruiting agency that specializes in placing appointment setters and sales reps with coaches, consultants, and agencies. The company recruits and places around 150-200 appointment setters and sales reps every month for its clients. Closers.io helps clients ramp up to their KPIs and manage and grow their teams on semi-autopilot. The company guarantees that clients will get at least 30 calls in the next 30 days or they don't pay. This service is for coaches, consultants, and agencies looking to drive sales and grow their teams. The ad addresses the purchase barrier of uncertainty by offering a performance-based guarantee. # Visual style The ad has a hybrid visual style, blending elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots, with smooth transitions between scenes. The production quality is relatively high, with clear lighting and professional-looking graphics. The pacing is consistent, with a moderate number of cuts per minute. The audio-visual sync is well-maintained, with text and product actions timed to the music and voiceover. # Hooks Spoken: Male 1: 30 sales calls in 30 days. Text overlay: 00:00–00:02 / 30 SALES CALLS IN 30 DAYS Visual: 00:00–00:07: A man with dark hair and a beard is centered in the frame, wearing a black t-shirt with the words "make more" visible. He is sitting in front of a microphone in a dimly lit room with a shelf in the background holding various items. The camera is stationary and focused on his face and upper body. He is gesturing with his hands as he speaks, smiling and making eye contact with the viewer. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of coaches, consultants, and agencies struggling to generate enough sales calls to grow their business. This is signaled by the opening line: "30 sales calls in 30 days." # Value propositions - Guaranteed results: Get at least 30 calls in the next 30 days or you don't pay - Expertise: Largest sales and recruiting agency in the online space - Scalability: Recruits and places 150-200 appointment setters and sales reps every month - Support: Helps clients ramp up to their KPIs and manage and grow their team on semi-autopilot # Benefits - Drive sales - Grow your team - Manage your team on semi-autopilot - Get at least 30 calls in the next 30 days or you don't pay # Features - Appointment setters and sales reps - Recruits and places 150-200 appointment setters and sales reps every month - Helps clients ramp up to their KPIs - Helps clients manage and grow their team on semi-autopilot # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "...massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi." # Point of view - Brand 100% – The entire ad is delivered by the brand representative, who speaks directly to the camera and presents the company's services and guarantees. # Storyline - 00:00–00:05 The ad begins with a man stating that an appointment setter can make 30 sales calls in 30 days, immediately highlighting the potential impact of the service. This is intended to grab the viewer's attention and set the stage for the value proposition. The perspective is from the brand, delivered by a man speaking directly to the camera in a friendly and approachable tone. - 00:08–00:11 The man explains that Closers.io will place an appointment setter in the viewer's business in the next seven days, offering a quick turnaround. This builds on the previous point by providing a specific timeframe for implementation. The perspective remains from the brand, with a confident and reassuring tone. - 00:11–00:15 The ad introduces a guarantee: if the appointment setter doesn't book at least 30 calls in the next 30 days, the viewer doesn't pay. This addresses potential risk and builds trust. The perspective is still from the brand, emphasizing its commitment to delivering results. - 00:15–00:17 The man asks if the offer sounds interesting, inviting the viewer to engage further. This serves as a transition to the call to action. The perspective is from the brand, seeking to connect with the viewer's needs. - 00:17–00:24 The ad instructs viewers to click the button to learn more and watch a short video on the next page, providing a clear next step. This is a direct call to action. The perspective is from the brand, guiding the viewer towards conversion. - 00:25–00:32 The ad highlights that Closers.io has achieved the same results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi, providing social proof and credibility. This builds on the previous points by demonstrating the company's track record. The perspective is from the brand, showcasing its success and expertise. - 00:32–00:36 The man states that Closers.io is the largest sales and recruiting agency in the entire online space, further establishing its authority and expertise. This builds on the previous point by emphasizing the company's scale and reach. The perspective is from the brand, reinforcing its market position. - 00:36–00:42 The ad explains that Closers.io recruits and places around 150-200 appointment setters and sales reps every month for its clients, providing specific details about its operations. This builds on the previous point by providing concrete numbers. The perspective is from the brand, showcasing its capacity and efficiency. - 00:42–00:47 The ad highlights that Closers.io helps clients ramp up to their KPIs and manage and grow their team on semi-autopilot, emphasizing the long-term benefits of the service. This builds on the previous points by demonstrating the company's commitment to ongoing support. The perspective is from the brand, showcasing its value proposition. - 00:48–00:51 The ad reiterates the guarantee that if the appointment setters don't perform, the viewer doesn't pay, reinforcing the risk-free nature of the offer. This builds on the previous points by emphasizing the company's confidence in its service. The perspective is from the brand, reassuring the viewer. - 00:51–01:05 The ad repeats the call to action, instructing viewers to click the link to learn more and watch a short video on the next page, providing a final prompt to engage. This is a direct call to action. The perspective is from the brand, guiding the viewer towards conversion.

# Ad summary This ad promotes Closers.io, a sales and recruiting agency that places appointment setters and sales reps with clients. The ad features a man speaking directly to the camera, explaining the benefits of using Closers.io and highlighting their guarantee that clients will get at least 30 calls in the next 30 days or they don't pay. # Brand positioning Closers.io is presented as the largest sales and recruiting agency in the online space, positioning itself as a leader in providing appointment setters and sales reps to businesses. The brand emphasizes its ability to help clients ramp up to their KPIs and manage their teams on semi-autopilot. By mentioning clients like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi, Closers.io aligns itself with high-profile figures in the coaching and consulting industry, suggesting a premium service that delivers significant results. The brand's guarantee of 30 calls in 30 days or no payment underscores a commitment to performance and client satisfaction, pushing against the norm of agencies that charge regardless of outcomes. The brand positioning is both functional, focusing on sales and recruitment, and emotional, offering peace of mind through its performance-based guarantee. # Product Closers.io is a sales and recruiting agency that specializes in placing appointment setters and sales representatives with online businesses, particularly coaches, consultants, and agencies. The service aims to help these businesses drive sales by providing qualified professionals who can book at least 30 calls in the next 30 days. If the appointment setters fail to meet this target, the client does not have to pay, addressing the purchase barrier of uncertain ROI. Closers.io recruits and places around 150-200 appointment setters and sales reps every month for its clients. The agency also helps clients ramp up to their KPIs and manage their teams on semi-autopilot, offering a comprehensive solution for sales team management. The ad emphasizes that Closers.io has a proven track record, having delivered results for over 4,000 clients, including well-known figures like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Visual style The ad has a hybrid visual style, blending elements of a polished commercial with a UGC feel. The primary setting is a dimly lit room with a professional microphone, suggesting a studio setup, but the speaker's casual attire and direct address create a more personal, UGC-like connection. The editing style includes quick cuts between the speaker and graphics, maintaining a moderate pace. The use of text overlays and animated graphics adds a polished touch, while the inclusion of testimonial snippets provides social proof. The overall aesthetic is designed to convey professionalism and credibility while maintaining an approachable tone. # Hooks Spoken: 00:00–00:02 30 sales calls in 30 days. Text overlay: 00:00–00:07 DRIVE SALES WITH OUR APPOINTMENT SETTERS / 00:00–00:07 30 SALES CALLS IN 30 DAYS Visual: 00:00–00:07 The shot features a man with dark hair and a beard, wearing a black t-shirt with the words "make more" visible. He is sitting in front of a microphone in a dimly lit room with shelves and various items in the background. The camera is stationary and focused on the man's upper body as he speaks directly to the camera, gesturing with his hands. # Funnel stage Middle of funnel (Consideration) # Pain points The central frustration is the difficulty in generating enough sales appointments for online businesses, particularly coaches, consultants, and agencies. This is signaled by the opening line: "30 sales calls in 30 days," implying that this is a significant challenge that the product addresses. # Value propositions - Guaranteed results: "If they don't book you at least 30 calls in the next 30 days, you don't pay" - Expertise: "We are the largest sales and recruiting agency in the entire online space" - Comprehensive service: "We help them ramp up to your KPIs and manage and grow your team on semi-autopilot" # Benefits - Drive sales - Increase appointments - Manage and grow your team on semi-autopilot - Risk-free guarantee: If they don't book you at least 30 calls in the next 30 days, you don't pay # Features - Appointment setters - Sales reps - KPI tracking - Team management # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "For over 4,000 clients including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi" # Point of view - Brand 100% – The entire video is told from the official voice of the brand, with the speaker presenting product claims and demos. # Storyline - 00:00–00:02 00:00–00:02 The ad begins with a man stating that an appointment setter can make 30 sales calls in 30 days. This is intended to immediately grab the viewer's attention by highlighting a tangible benefit. - 00:02–00:07 00:02–00:07 The man explains that if you're a coach, consultant, or agency, Closers.io will place you with an appointment setter. This clarifies the target audience and introduces the brand as a solution. - 00:07–00:15 00:07–00:15 The ad shows a graphic of the Closers.io logo and a person icon, stating that they will place an appointment setter into your business in the next seven days, and if they don't book you at least 30 calls in the next 30 days, you don't pay. This reinforces the brand's promise and introduces a risk-free guarantee. - 00:15–00:17 00:15–00:17 The man asks if that sounds interesting, inviting the viewer to engage further. This serves as a transition to the call to action. - 00:17–00:25 00:17–00:25 The man instructs viewers to click the link to watch a short video on the next page, which will break down how this works and how they've gotten the same results for over 4,000 clients. This provides a clear next step and hints at social proof. - 00:25–00:31 00:25–00:31 The ad displays a montage of testimonials and names of well-known clients like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This builds credibility and reinforces the brand's reputation. - 00:31–00:47 00:31–00:47 The man explains that Closers.io is the largest sales and recruiting agency in the online space, placing around 150-200 appointment setters and sales reps every month for their clients. They help them ramp up to your KPIs and manage and grow your team on semi-autopilot. This provides context and emphasizes the brand's expertise and comprehensive service. - 00:47–00:51 00:47–00:51 The ad reiterates that if they don't perform, you don't pay, reinforcing the risk-free guarantee. This addresses potential skepticism and reinforces the brand's confidence in its service. - 00:51–01:05 00:51–01:05 The man repeats the call to action, urging viewers to click the link for more information and a detailed breakdown of how the service works. This provides a final prompt for engagement and reinforces the next steps.

# Ad summary This ad promotes Closers.io, a sales and recruiting agency that places appointment setters and sales reps with online businesses that sell products over $2,500 over the phone. The ad features the company's founder speaking directly to the camera, explaining the company's services and value proposition. It also includes testimonials from clients and a guarantee that clients will get at least 30 calls in the next 30 days or they don't pay. # Brand positioning Closers.io is presented as a leading sales and recruiting agency specializing in placing appointment setters and sales representatives within online businesses. The brand positions itself as the largest in the online space, catering to businesses that sell products over $2,500 via phone. It emphasizes a performance-based approach, guaranteeing a minimum number of qualified sales calls within a specified timeframe or the client doesn't pay. The brand aligns with a results-driven, efficient, and semi-automated approach to team management, aiming to help clients ramp up their KPIs and grow their teams effectively. The brand's tone is confident and authoritative, leveraging social proof through testimonials from well-known clients to build credibility and trust. # Product Closers.io offers a service that places appointment setters and sales representatives within online businesses. The service is designed for online businesses that sell products over $2,500 over the phone. Closers.io guarantees that their appointment setters will book at least 30 calls in the next 30 days, or the client doesn't pay. The company recruits and places around 150-200 appointment setters and sales reps every month for their clients. They also help clients ramp up to their KPIs and manage and grow their teams on semi-autopilot. The ad emphasizes the value of the service by highlighting the guarantee and the potential for increased sales and efficiency. # Visual style The ad has a hybrid visual style, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots, with smooth transitions between scenes. The production quality is relatively high, with clear visuals and professional lighting. The pacing is consistent, with a moderate number of cuts per minute. The audio-visual sync is well-maintained, with text and product actions timed to the music beats and voiceover lines. # Hooks Spoken: Want 30 qualified sales calls for your high ticket business in the next 30 days? Text overlay: COACHES AND AGENCIES: DRIVE SALES WITH OUR APPOINTMENT SETTERS / WANT 30 QUALIFIED SALES CALLS / FOR YOUR HIGH TICKET BUSINESS / IN THE NEXT 30 DAYS? Visual: 00:00–00:07 A medium shot of a man with dark hair and a beard, wearing a black t-shirt, sitting in front of a microphone in a dimly lit room. The background includes a shelf with various items, including cameras and a clapperboard. The camera is stationary, and the man is gesturing with his hands as he speaks. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of online businesses struggling to generate enough qualified sales calls to drive revenue. The ad directly asks, "Want 30 qualified sales calls for your high ticket business in the next 30 days?" # Value propositions - Guaranteed 30 calls in the next 30 days or you don't pay - Largest sales and recruiting agency in the online space - Help clients ramp up to their KPIs and manage their teams on semi-autopilot # Benefits - Drive sales - Get qualified sales calls - Increase efficiency - Grow your team - Manage your team on semi-autopilot # Features - Appointment setters and sales reps - Guaranteed 30 calls in the next 30 days - Recruit and place around 150-200 appointment setters and sales reps every month - Help clients ramp up to their KPIs - Help you manage and grow your team on semi-autopilot # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "Todd Brown" - "Dean Graziosi" # Point of view - Customer 5% – The ad features testimonials from well-known clients, showcasing their positive experiences with the service. - Brand 95% – The ad is primarily told from the perspective of the brand, with the founder speaking directly to the camera and explaining the company's services and value proposition. - Expert 0% – None used - External source 0% – None used # Storyline - 00:00–00:07 00:00–00:07 The ad begins with a man directly addressing the camera, asking if the viewer wants 30 qualified sales calls for their high-ticket business in the next 30 days. This is intended to grab the viewer's attention and introduce the core value proposition of the service. The perspective is from the brand, presented by the founder, with a direct and engaging tone. - 00:07–00:15 00:07–00:15 The man explains that if the viewer's online business sells a product over $2,500 over the phone, Closers.io will place an appointment setter into their business in the next seven days. This clarifies the target audience and the specific service offered. The perspective remains from the brand, with a confident and informative tone. - 00:15–00:16 00:15–00:16 The man asks if the offer sounds interesting. This is intended to gauge the viewer's interest and encourage them to take the next step. The perspective is from the brand, with an engaging and conversational tone. - 00:16–00:25 00:16–00:25 The man urges the viewer to click the button to learn more and watch a short video on the next page, which will break down exactly how the service works and how they've gotten the same results for over 4,000 clients. This is a call to action, encouraging the viewer to engage further with the brand. The perspective is from the brand, with an enthusiastic and persuasive tone. - 00:25–00:31 00:25–00:31 The ad shows testimonials from Todd Brown, Dean Graziosi, and Frank Kern. This is intended to build credibility and trust by showcasing the positive experiences of well-known clients. The perspective shifts to external sources, with a positive and supportive tone. - 00:31–00:47 00:31–00:47 The man explains that Closers.io is the largest sales and recruiting agency in the entire online space, recruiting and placing around 150-200 appointment setters and sales reps every month for their clients. He adds that they help clients ramp up to their KPIs and manage and grow their team on semi-autopilot. This is intended to reinforce the brand's expertise and value proposition. The perspective is from the brand, with a confident and informative tone. - 00:47–00:51 00:47–00:51 The ad reiterates that if the appointment setters don't perform, the client doesn't pay. This reinforces the guarantee and reduces the perceived risk for the viewer. The perspective is from the brand, with a reassuring and confident tone. - 00:51–01:05 00:51–01:05 The man urges the viewer to click the link to learn more about how the service works and if it's going to make sense for them. This is a final call to action, encouraging the viewer to engage further with the brand. The perspective is from the brand, with an enthusiastic and persuasive tone.

# Ad summary This ad promotes Closers.io, a company that places appointment setters into online businesses. The ad features a man speaking directly to the camera, explaining the benefits of using an appointment setter and how Closers.io can help businesses find the right fit. He emphasizes the company's size and experience, as well as their guarantee that clients will get at least 30 calls in 30 days or they don't pay. # Brand positioning Closers.io is presented as the largest sales and recruiting agency in the online space, specializing in placing appointment setters and sales reps. The brand positions itself as a solution for coaches, consultants, and agencies looking to drive sales and ramp up their KPIs. Closers.io emphasizes its experience, placing 150-200 appointment setters and sales reps every month for over 4,000 clients, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. The brand offers a guarantee: if the appointment setter doesn't book at least 30 calls in the next 30 days, the client doesn't pay, highlighting a risk-free approach to improving sales performance. # Product Closers.io provides appointment setters to online businesses, specifically targeting coaches, consultants, and agencies. The service aims to help these businesses drive sales by placing a qualified appointment setter into their team within seven days. Closers.io guarantees that the appointment setter will book at least 30 calls in the next 30 days; otherwise, the client doesn't pay. The company also helps clients ramp up their KPIs and manage and grow their team on semi-autopilot. Closers.io positions itself as the largest sales and recruiting agency in the online space, recruiting and placing 150-200 appointment setters and sales reps every month for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Visual style The ad has a hybrid visual style, combining a polished commercial feel with elements of UGC. The editing style includes quick cuts and static shots. The production quality is high, with clear lighting and professional-looking graphics. The pacing is consistent throughout the ad, with cuts timed to the music and voiceover. The overall aesthetic is modern and professional, designed to appeal to business owners and entrepreneurs. # Hooks Spoken: 00:00–00:04 Thirty appointments in 30 days. That's the difference an appointment setter can make in your online business. Text overlay: 00:00–01:04 DRIVE SALES WITH OUR APPOINTMENT SETTERS / 00:00–00:04 30 APPOINTMENTS IN 30 DAYS Visual: 00:00–00:06 A medium shot of a man with dark hair and a beard, wearing a dark green t-shirt with white text, sitting in front of a microphone. The background is a dark wall with shelves holding various items. The camera is stationary. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of online businesses struggling to drive sales and book appointments. The speaker states, "That's the difference an appointment setter can make in your online business," implying that the viewer's business is not performing as well as it could be without an appointment setter. # Value propositions - Guaranteed results: Get 30 calls in 30 days or you don't pay - Expertise: Largest sales and recruiting agency in the online space - Comprehensive service: Recruiting, placement, KPI ramping, team management, and growth - Proven track record: Over 4,000 clients, including massive brands # Benefits - Drive sales - Increase appointments - Improve KPIs - Manage and grow your team - Get 30 calls in 30 days or you don't pay # Features - Appointment setters - Sales reps - Recruiting and placement services - KPI ramping - Team management - Team growth on semi-autopilot # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "FOR OVER 4,000 CLIENTS INCLUDING MASSIVE BRANDS LIKE..." - Tony Robbins - Frank Kern - Dean Graziosi # Point of view - Customer 0% – None used. - Brand 95% – The majority of the video is told from the brand's perspective, with a company representative speaking directly to the camera and explaining the service. - Expert 5% – The ad includes testimonials from well-known figures, lending credibility to the brand. - External source 0% – None used. # Storyline - 00:00–00:04 00:00–00:04 The ad begins with a man speaking directly to the camera, stating that an appointment setter can make a difference in an online business. This is intended to grab the viewer's attention by highlighting a potential solution to their sales challenges. The perspective is from the brand, presented by a man who appears to be an employee or founder, speaking in a confident and informative tone. - 00:04–00:07 00:04–00:07 The speaker identifies the target audience as coaches, consultants, or agencies. This clarifies who the ad is for and helps to qualify leads. The perspective remains from the brand, with the speaker directly addressing the viewer. - 00:07–00:14 00:07–00:14 The speaker introduces Closers.io and explains that the company will place an appointment setter into the viewer's business in the next seven days. He then states the guarantee: if the appointment setter doesn't book at least 30 calls in the next 30 days, the viewer doesn't pay. This is intended to reduce risk and encourage viewers to try the service. The perspective is from the brand, with the speaker making a direct offer. - 00:14–00:17 00:14–00:17 The speaker asks if the offer sounds interesting and prompts viewers to click the link to learn more. This is a direct call to action, encouraging viewers to take the next step. The perspective is from the brand, with the speaker guiding the viewer towards conversion. - 00:17–00:26 00:17–00:26 The speaker elaborates on what viewers will find on the next page, including a short video that breaks down how the service works and how Closers.io has gotten the same results for over 4,000 clients. This is intended to build trust and credibility. The perspective is from the brand, with the speaker providing additional information to persuade the viewer. - 00:26–00:31 00:26–00:31 The ad shows testimonials and endorsements from well-known figures like Tony Robbins, Frank Kern, and Dean Graziosi. This is intended to provide social proof and further build trust. The perspective shifts to external sources, with the ad leveraging the credibility of established experts. - 00:31–00:47 00:31–00:47 The speaker provides context, stating that Closers.io is the largest sales and recruiting agency in the online space. He explains that they recruit and place around 150-200 appointment setters and sales reps every month for their clients. He also mentions that they help clients ramp up their KPIs and manage and grow their team on semi-autopilot. This is intended to showcase the company's expertise and comprehensive service offering. The perspective is from the brand, with the speaker providing additional information to persuade the viewer. - 00:47–00:50 00:47–00:50 The speaker reiterates the guarantee: if the appointment setters don't perform, the viewer doesn't pay. This reinforces the risk-free nature of the offer. The perspective is from the brand, with the speaker emphasizing the value proposition. - 00:50–01:04 00:50–01:04 The speaker repeats the call to action, encouraging viewers to click the link to learn more about how the service works and if it's going to make sense for them. This is a final push to drive conversion. The perspective is from the brand, with the speaker guiding the viewer towards the next step.

# Ad summary This ad promotes a service that places appointment setters inside of coaching and agency businesses. It claims to be the largest sales training and recruiting agency in the online space. The ad states that if the appointment setter does not perform, the client does not pay. # Brand positioning This ad promotes a sales training and recruiting agency that specializes in placing appointment setters and sales reps within coaching and agency businesses. The brand positions itself as the largest sales training and recruiting agency in the online space, suggesting a high level of expertise and experience. The brand aims to occupy the space of a reliable and effective solution for businesses looking to grow through qualified sales calls. The brand aligns with values of growth, performance, and risk mitigation, as it offers a 'no performance, no pay' guarantee. This pushes against the norm of traditional recruiting agencies that charge fees regardless of the employee's performance. The brand positioning is both functional (providing qualified sales calls) and emotional (offering peace of mind through the guarantee). # Product The product being advertised is a service that places proven appointment setters inside coaching and agency businesses. The service is for coaches and agency owners looking to grow their business with qualified sales calls. The ad highlights a 'no performance, no pay' guarantee, addressing the purchase barrier of uncertainty about the appointment setter's effectiveness. The ad also mentions that the company helps ramp the appointment setters into the client's KPIs and helps manage and grow the team on semi-autopilot. The ad emphasizes that the company recruits and places around 150-200 appointment setters and sales reps every single month for their clients, suggesting a high level of expertise and a large pool of talent. # Visual style The ad has a hybrid aesthetic, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots. The production quality is relatively high, with clear visuals and professional-looking graphics. The pacing is consistent throughout the ad, with a moderate number of cuts per minute. The cuts, text, and product actions are timed to the voiceover lines. # Hooks Spoken: 00:00–00:01 One appointment setter Text overlay: 00:00–00:01 COACHES & AGENCIES: / 00:00–00:01 IS YOUR SETTER PERFORMING? / 00:00–00:01 ONE APPOINTMENT SETTER Visual: 00:00–00:01 A medium close-up shot of a man with dark curly hair and a beard, wearing a black t-shirt with white text, sitting in front of a microphone. He is gesturing with his right index finger raised. Behind him is a wall with yellow vertical slats and a Christmas tree with lights. To the right of the man, a screen displays a screenshot of a social media post with text and numbers related to ad spend and revenue generated. # Funnel stage Middle of funnel (Consideration) # Pain points The ad implies that coaches and agency owners may be struggling to grow their business with qualified sales calls. The ad asks, 'IS YOUR SETTER PERFORMING?' # Value propositions - Proven appointment setters: This implies that the appointment setters have a track record of success and are likely to generate results for the client. - No performance, no pay: This reduces the risk for the client and makes the service more attractive. # Benefits - Grow your business with qualified sales calls - No performance, no pay # Features - Proven appointment setters - Largest sales training and recruiting agency in the online space - Recruit and place around 150-200 appointment setters and sales reps every single month - Help you ramp them into your KPIs - Help you manage and grow your team on semi-autopilot # Call to action Click the button to learn more # Social proof - The ad mentions that they have gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Point of view - Brand 100% – The entire video is told from the official voice of the brand, with the speaker presenting product claims and demos. # Storyline - 00:00–00:01 The video opens with the speaker asking if the viewer's setter is performing. - 00:01–00:04 The speaker states that one appointment setter is all it took to take a business owner to $100k/month. This is intended to grab the viewer's attention and highlight the potential benefits of the service. - 00:04–00:08 The speaker addresses coaches and agency owners looking to grow their business with qualified sales calls. This is intended to directly address the target audience. - 00:08–00:13 The speaker states that they will place a proven appointment setter inside of the viewer's business, and if they don't perform, the viewer doesn't pay. This is intended to address the purchase barrier of uncertainty about the appointment setter's effectiveness. - 00:13–00:18 The speaker tells the viewer to click the link to learn more and watch a short video on the next page. This is a call to action, encouraging the viewer to take the next step. - 00:22–00:29 The speaker states that they have gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This is intended to build trust and credibility by showing that others have used and benefited from the service. - 00:30–00:37 The speaker states that they are the largest sales training and recruiting agency in the entire online space. This is intended to further build trust and credibility by highlighting the company's size and expertise. - 00:37–00:44 The speaker states that they recruit and place around 150-200 appointment setters and sales reps every single month for their clients, which means they have it down pat. This is intended to further build trust and credibility by highlighting the company's experience and expertise. - 00:44–00:50 The speaker states that they help the viewer ramp the appointment setters into their KPIs and help manage and grow the team on semi-autopilot. This is intended to highlight the additional benefits of the service. - 00:51–01:06 The speaker reiterates the call to action, telling the viewer to click the link to learn more and watch a short video on the next page. This is intended to further encourage the viewer to take the next step.

# Ad summary This ad promotes appointment setters for coaches and agency owners. The ad features a man speaking directly to the camera, explaining how the company can help grow businesses with qualified sales calls. He highlights the company's experience, the number of clients they've worked with, and the process of placing and managing appointment setters. # Brand positioning The brand is presented as a leading sales training and recruiting agency specializing in placing appointment setters within coaching and agency businesses. The brand positions itself as the largest in the online space, having served over 4,000 clients, including well-known names like Tony Robbins and Frank Kern. The brand emphasizes a performance-based model where clients only pay if the appointment setters deliver results, reducing risk and aligning with a functional, results-oriented approach. # Product The product being advertised is a service that provides qualified appointment setters to coaches and agency owners. The service involves placing a proven appointment setter inside the client's business, with a guarantee that clients only pay if the setter performs. The company also helps clients ramp up their setters into their KPIs and manages the team on semi-autopilot. This service is designed for coaches and agency owners looking to grow their business with qualified sales calls, addressing the pain point of needing reliable sales support without the risk of upfront costs. # Visual style The ad has a hybrid aesthetic, combining a UGC feel with polished commercial elements. The editing style includes quick cuts and static shots. The production quality is relatively high, with clear audio and professional lighting. The pacing is consistent, with cuts timed to voiceover lines. The visual motifs include text overlays and graphics to emphasize key points. # Hooks Spoken: 00:00–00:03 Can one appointment setter really take your business to $100,000 per month in sales? Text overlay: 00:00–01:09 DRIVE SALES WITH OUR APPOINTMENT SETTERS / 00:00–00:03 CAN ONE APPOINTMENT SETTER REALLY TAKE Visual: 00:00–00:04 A medium shot of a man with dark curly hair and a beard, wearing a black t-shirt, speaking directly to the camera. He is indoors, with a Christmas tree with lights in the background. A microphone is visible in front of him. The camera is stationary. Text overlays appear at the top and bottom of the screen. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of needing reliable sales support without the risk of upfront costs. The ad states, "If they don't perform, you don't pay." # Value propositions - Only pay if the appointment setter performs - Comprehensive support to ramp up and manage the team - Proven appointment setters to increase sales # Benefits - Grow your business - Increase sales - Reduce risk - Comprehensive support # Features - Qualified sales calls - Proven appointment setters - Ramping into KPIs - Team management on semi-autopilot # Call to action Click the link somewhere around this ad # Social proof - "Well, it actually took our client David here to $130K/month" – Brand Representative - The ad mentions that the company has worked with over 4,000 clients, including Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Point of view - Brand 100% – The entire video is delivered by a brand representative speaking directly to the camera. # Storyline - 00:00–00:03 00:00–00:03 The ad opens with a question about whether an appointment setter can take a business to $100,000 per month in sales. This is intended to grab the viewer's attention by presenting a high-value proposition immediately. The speaker is the brand representative, speaking directly to the audience to pique their interest. - 00:03–00:07 00:03–00:07 The speaker pivots to a specific example, stating that their client David reached $130,000 per month. This builds credibility by showing a concrete success story. The speaker is still the brand representative, now using social proof to support the initial claim. - 00:07–00:11 00:07–00:11 The ad transitions to addressing coaches and agency owners, asking if they want to grow their business with qualified sales calls. This clarifies the target audience and their specific need. The speaker is the brand representative, directly addressing the intended customer. - 00:11–00:16 00:11–00:16 The ad explains the service: placing a proven appointment setter inside the business. It emphasizes that clients only pay if the setter performs, reducing risk. This is a key value proposition. The speaker is the brand representative, explaining the service and its benefits. - 00:16–00:25 00:16–00:25 The speaker prompts viewers to click the link to watch a short video explaining how the service works. This is a clear call to action. The speaker is the brand representative, guiding the viewer to the next step. - 00:25–00:32 00:25–00:32 The ad highlights that the company has worked with over 4,000 clients, including Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This reinforces credibility and social proof. The speaker is the brand representative, showcasing the company's extensive experience and high-profile clients. - 00:32–00:40 00:32–00:40 The speaker states that the company is the largest sales training and recruiting agency in the online space, with four to five years of experience. This establishes the company as an industry leader. The speaker is the brand representative, emphasizing the company's scale and expertise. - 00:40–00:47 00:40–00:47 The ad mentions that the company recruits and places 150-200 appointment setters and sales reps every month. This demonstrates the company's operational capacity and reliability. The speaker is the brand representative, highlighting the company's consistent performance. - 00:47–00:53 00:47–00:53 The ad explains that the company helps clients ramp up their setters into their KPIs and manages the team on semi-autopilot. This highlights the comprehensive support provided. The speaker is the brand representative, detailing the additional services offered. - 00:53–01:09 00:53–01:09 The speaker reiterates the call to action, urging viewers to click the link for more information and to see if the service is a good fit for their business. This reinforces the desired action. The speaker is the brand representative, concluding with a final prompt.

# Ad summary This ad promotes an appointment setter service that helps coaches and agency owners grow their business with qualified sales calls. The ad features a man speaking directly to the camera, explaining the benefits of using the service and providing social proof in the form of testimonials and well-known clients. The ad also includes a call to action to click the button to learn more. # Brand positioning The brand is presented as a leading sales training and recruiting agency that specializes in placing proven appointment setters within businesses. The brand aims to occupy the space of a reliable partner for coaches and agency owners looking to scale their operations. It positions itself as the largest sales training and recruiting agency in the online space, emphasizing its experience and success with over 4,000 clients, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. The brand's positioning is functional, focusing on performance and results, while also incorporating an emotional element of trust and credibility through social proof. # Product The product being advertised is an appointment setter service designed for coaches and agency owners who want to grow their business with qualified sales calls. The service involves placing a proven appointment setter inside the client's business. A key selling point is the "you don't pay" guarantee if the appointment setter does not perform. The ad highlights that the company recruits and places around 150-200 appointment setters and sales reps every month for their clients. The service also includes helping clients ramp up their new hires into their KPIs and managing and growing the team on semi-autopilot. The ad emphasizes that the service is designed to provide a comprehensive solution for businesses looking to improve their sales process and increase revenue. # Visual style The ad has a hybrid visual style, blending UGC elements with polished commercial aspects. The primary setting is a casual office environment, but the inclusion of professional testimonials and animated graphics elevates the production quality. The editing style features quick cuts and transitions to maintain a fast pace, with text overlays timed to emphasize key points. The overall aesthetic is clean and modern, aiming to convey professionalism and trustworthiness. # Hooks Spoken: 00:00–00:04 One appointment setter is all it took to take this business owner to $100,000 a month. Text overlay: 00:00–01:06 DRIVE SALES WITH OUR APPOINTMENT SETTERS / 00:00–00:04 ONE APPOINTMENT SETTER / 00:00–00:04 IS ALL IT TOOK TO TAKE THIS BUSINESS OWNER / 00:03–00:05 TO $100K/MONTH Visual: 00:00–00:04 A man with dark curly hair and a beard is centered in the frame, wearing a black t-shirt with the brand's logo. He is sitting in front of a microphone in what appears to be an office setting, with a wooden slat wall and a Christmas tree in the background. He raises his index finger as he speaks directly to the camera. Text overlays appear at the top and bottom of the screen. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of coaches and agency owners struggling to scale their business and generate qualified sales calls. This is signaled by the opening statement: "One appointment setter is all it took to take this business owner to $100,000 a month." # Value propositions - Proven appointment setters to drive sales - Risk-free guarantee: You don't pay if they don't perform - Semi-autopilot team management # Benefits - Grow your business with qualified sales calls - Increase revenue to $100k/month - Risk-free guarantee: You don't pay if they don't perform - Semi-autopilot team management # Features - Proven appointment setters - Sales training - Recruiting agency - KPI integration - Team management # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "Over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more." # Point of view - Brand 100% – The entire video is told from the brand's point of view, with the speaker representing the company and promoting its services. # Storyline - 00:00–00:04 00:00–00:04 The ad begins with a man introducing the service and claiming that one appointment setter is all it took to take a business owner to $100,000 a month. This is intended to immediately grab the viewer's attention and highlight the potential financial benefits of the service. - 00:04–00:09 00:04–00:09 The man addresses coaches and agency owners, stating that if they are looking to grow their business with qualified sales calls, the company will place a proven appointment setter inside of their business. This is intended to target the specific audience and offer a solution to their business growth needs. - 00:09–00:13 00:09–00:13 The ad transitions to a graphic of a person icon and text that reads, "APPOINTMENT SETTER INSIDE OF YOUR BUSINESS. IF THEY DON'T PERFORM, YOU DON'T PAY." This is intended to visually reinforce the service offering and highlight the risk-free guarantee. - 00:13–00:22 00:13–00:22 The man reiterates the "you don't pay" guarantee and encourages viewers to click the link to watch a short video on the next page for a detailed breakdown of how the service works. This is intended to provide reassurance and drive viewers to take the next step. - 00:22–00:29 00:22–00:29 The ad transitions to a montage of testimonials and client logos, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This is intended to provide social proof and build trust in the service. - 00:29–00:37 00:29–00:37 The man provides context by stating that the company is the largest sales training and recruiting agency in the online space and has been for the last four to five years. This is intended to establish credibility and expertise. - 00:37–00:50 00:37–00:50 The ad transitions to graphics illustrating the company's recruitment and placement process, highlighting that they place around 150-200 appointment setters and sales reps every month. This is intended to showcase the scale and efficiency of the service. - 00:50–01:06 00:50–01:06 The man reiterates the call to action, encouraging viewers to click the link to watch a short video on the next page for a detailed breakdown of how the service works. This is intended to drive viewers to take the next step and learn more.

# Ad summary This ad promotes an appointment setter service that helps coaches and agency owners grow their business with qualified sales calls. The ad features a man speaking directly to the camera, explaining the service and its benefits, and includes social proof in the form of testimonials and well-known clients. # Brand positioning The brand is presented as a leading sales training and recruiting agency that specializes in placing proven appointment setters within businesses. The brand positions itself as the largest in the online space, emphasizing its experience and success with over 4,000 clients, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. The brand aims to occupy the space of a reliable and effective solution for businesses looking to scale their sales efforts, offering a no-risk guarantee: "Our setters perform - or you don't pay." # Product The product is an appointment setter service designed for coaches and agency owners who want to grow their business with qualified sales calls. The service involves placing a proven appointment setter inside the client's business. The USP is the performance guarantee: if the appointment setter doesn't perform, the client doesn't pay. The ad addresses the barrier of uncertainty in hiring by offering a risk-free trial, ensuring clients only pay for results. The service also includes helping clients ramp up their KPIs and manage their team on semi-autopilot. The ad emphasizes that this service has helped over 4,000 clients, including massive brands, achieve significant growth. # Visual style The ad has a hybrid aesthetic, blending a UGC feel with polished commercial elements. The editing style includes quick cuts during the testimonial montage and static shots for the spokesperson segments. The production quality is a mix of a casual, direct-to-camera approach and clean, professional graphics. The pacing is moderate, with cuts timed to emphasize key points. The overall tone is enthusiastic and persuasive. # Hooks Spoken: 00:00–00:04 One appointment setter is all it took to take this business owner to $100,000 a month. Text overlay: OUR SETTERS PERFORM - OR YOU DON'T PAY / ONE APPOINTMENT SETTER / IS ALL IT TOOK TO TAKE THIS BUSINESS OWNER / TO $100K/MONTH Visual: 00:00–00:01 A medium close-up shot of a man with dark curly hair and a beard, wearing a black t-shirt, speaking directly to the camera. He is positioned in front of a wall with yellow vertical panels and a Christmas tree with lights in the background. A microphone is visible in the foreground. The camera is stationary, and the lighting is bright. / 00:01–00:04 The shot remains the same, but a screenshot of a positive customer review with financial metrics is displayed behind the man's head. The review highlights increased revenue and ROI. The camera is stationary, and the lighting is bright. # Funnel stage Middle of funnel (Consideration) # Pain points The central frustration is the difficulty coaches and agency owners face in scaling their business and generating qualified sales calls. This is signaled by the ad's opening line, which promises to help business owners reach $100,000 a month. # Value propositions - Performance guarantee: "Our setters perform - or you don't pay" - Expertise: "We are the largest sales training and recruiting agency in the entire online space" - Proven results: "Over 4,000 clients at this point including massive brands" # Benefits - Grow your business with qualified sales calls - Increase revenue to $100K/month - Manage and grow your team on semi-autopilot # Features - Proven appointment setters - Sales training - Recruiting agency - KPI tracking - Team management # Call to action Click the button to learn more # Social proof - "Over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more." # Point of view - Brand 80% – The official voice of the brand is communicated through a spokesperson who delivers scripted lines and product claims. - External source 20% – Outside validation is communicated through testimonials and endorsements from well-known clients. # Storyline - 00:00–00:04 00:00–00:04 The ad begins with a man introducing the service and its key benefit: one appointment setter can help a business owner reach $100,000 a month. This is intended to immediately grab the viewer's attention with a promise of significant financial growth. The perspective is from the brand, delivered by a spokesperson who is speaking directly to the camera in a friendly, enthusiastic tone. - 00:04–00:09 00:04–00:09 The man addresses coaches and agency owners, offering a solution to grow their business with qualified sales calls. This is a direct appeal to the target audience, positioning the service as a solution to their specific needs. The perspective remains from the brand, with the spokesperson maintaining an approachable and confident tone. - 00:09–00:13 00:09–00:13 The ad visually explains the service: placing an appointment setter inside the business, reinforcing the "no performance, no pay" guarantee. This is a clear and concise explanation of the service's core offering and risk mitigation. The perspective is from the brand, using simple graphics to illustrate the concept. - 00:13–00:22 00:13–00:22 The spokesperson reiterates the offer and directs viewers to click the link to learn more, promising a detailed breakdown of how the service works. This is a direct call to action, encouraging immediate engagement. The perspective is from the brand, with the spokesperson maintaining an enthusiastic and persuasive tone. - 00:22–00:29 00:22–00:29 The ad transitions to social proof, highlighting the brand's experience with over 4,000 clients, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This builds credibility and trust by showcasing the brand's success and reputation. The perspective shifts to external validation, using testimonials and endorsements to support the brand's claims. - 00:29–00:37 00:29–00:37 The spokesperson provides context, stating that the brand is the largest sales training and recruiting agency in the online space, emphasizing their experience and longevity. This reinforces the brand's authority and expertise. The perspective returns to the brand, with the spokesperson delivering a confident and authoritative message. - 00:37–00:50 00:37–00:50 The ad visually and verbally explains the process: recruiting and placing appointment setters, helping clients ramp them into their KPIs, and managing team growth on semi-autopilot. This provides a comprehensive overview of the service's scope and benefits. The perspective is from the brand, using graphics and the spokesperson to illustrate the process. - 00:50–01:06 00:50–01:06 The spokesperson reiterates the call to action, encouraging viewers to click the link for more information and a detailed breakdown of how the service works, emphasizing that it could be a good fit for their business. This is a final push to drive engagement and conversion. The perspective is from the brand, with the spokesperson maintaining an enthusiastic and persuasive tone.

# Ad summary This ad promotes appointment setters for coaches and agencies. It highlights the potential for increased revenue and emphasizes a risk-free trial period where payment is only required if the appointment setters perform well. The ad features testimonials from well-known business figures and emphasizes the company's position as a leading sales training and recruiting agency. # Brand positioning This brand positions itself as the leading sales training and recruiting agency in the online space, catering specifically to coaches and agencies looking to grow their business. The brand emphasizes its experience and success, citing over 4,000 clients, including well-known figures like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. The brand offers a risk-free trial period, where clients only pay if the appointment setters perform, suggesting a focus on results and client satisfaction. The brand aims to occupy the space of a reliable and effective partner for businesses seeking to scale their sales efforts. # Product The product being advertised is appointment setters, specifically for coaches and agencies. These appointment setters are presented as a way to drive sales and grow businesses by generating qualified sales calls. The ad highlights that the company places proven appointment setters inside the client's business and offers a unique selling proposition: clients only pay if the appointment setters perform. The ad also mentions that the company helps clients ramp up their KPIs and manage their team on semi-autopilot, suggesting a comprehensive service that goes beyond just providing appointment setters. The product is for coaches and agency owners looking to grow their business with qualified sales calls. # Visual style The ad has a hybrid visual style, combining elements of a polished commercial with a UGC feel. The editing style includes quick cuts and static shots, with smooth transitions between scenes. The production quality is relatively high, with clear visuals and professional lighting. The pacing is consistent throughout the ad, with cuts timed to the music and voiceover lines. The overall aesthetic is modern and professional, with a focus on conveying information quickly and effectively. # Hooks Spoken: 00:00–00:04: One appointment setter is all it took to take this business owner to $100,000 a month. Text overlay: COACHES AND AGENCIES: DRIVE SALES WITH OUR APPOINTMENT SETTERS / ONE APPOINTMENT SETTER / IS ALL IT TOOK TO TAKE THIS BUSINESS OWNER / TO $100K/MONTH Visual: 00:00–00:04: A medium close-up shot of a man with dark hair and a beard, wearing a black t-shirt, speaking directly to the camera. He is positioned in front of a blurred background with a Christmas tree visible on the right. Text overlays appear at the top and bottom of the screen. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of coaches and agency owners struggling to grow their business and drive sales. This is signaled by the opening line: "One appointment setter is all it took to take this business owner to $100,000 a month." # Value propositions - Risk-free trial: Only pay if the appointment setters perform - Expertise: Largest sales training and recruiting agency in the online space - Proven results: Over 4,000 clients, including massive brands # Benefits - Drive sales - Grow your business - Qualified sales calls - Ramp up KPIs - Manage and grow your team on semi-autopilot # Features - Proven appointment setters - Sales training - Recruiting agency - Management support # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "Over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi" # Point of view - Brand 100% – The entire ad is delivered from the brand's perspective, with the speaker presenting the company's services and benefits. # Storyline - 00:00–00:04 The ad begins by stating that one appointment setter was all it took to take a business owner to $100,000 a month, immediately grabbing attention with a promise of significant financial growth. - 00:04–00:08 It then addresses coaches and agency owners, positioning the offer as a solution for those looking to grow their business with qualified sales calls, directly targeting the intended audience. - 00:08–00:13 The ad introduces the core offer: placing a proven appointment setter inside the business, emphasizing a risk-free guarantee where payment is only required if the setter performs, reducing potential hesitation. - 00:13–00:22 The ad provides a clear call to action, directing viewers to click the link to watch a short video for more details, guiding them towards the next step in the sales funnel. - 00:22–00:29 The ad builds credibility by highlighting that they've gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi, leveraging social proof to build trust. - 00:30–00:37 The ad provides context by stating that they are the largest sales training and recruiting agency in the online space, reinforcing their expertise and authority. - 00:37–00:44 The ad quantifies their impact by stating they recruit and place around 150-200 appointment setters and sales reps every single month, demonstrating their scale and operational capacity. - 00:44–00:50 The ad outlines the comprehensive service, including helping clients ramp them into their KPIs and manage and grow their team on semi-autopilot, showcasing the full scope of their support. - 00:51–01:06 The ad reiterates the call to action, urging viewers to click the link for more information and emphasizing that the next video will break down everything A to Z, reinforcing the value of taking the next step.

# Ad summary This ad promotes a sales training and recruiting agency that places appointment setters and sales reps with clients. The ad features the founder speaking directly to the camera, sharing client success stories, and highlighting the agency's expertise and guarantee. # Brand positioning The brand is presented as the largest sales training and recruiting agency in the online space, positioning itself as an industry leader with a proven track record. The brand emphasizes its expertise in placing appointment setters and sales reps, promising to help clients grow their businesses with qualified sales calls. The brand aligns with values of growth, performance, and results, offering a functional solution with a no-risk guarantee. # Product The product is a service that places proven appointment setters inside a client's business. The service is for coaches or agency owners looking to grow their business with qualified sales calls. The USP is a guarantee that if the appointment setter doesn't perform, the client doesn't pay. The service also includes helping clients ramp up their new hires into their KPIs and managing and growing their team on semi-autopilot. The ad suggests that this service is worth trying because it can help business owners achieve $100K/month in revenue. # Visual style The ad has a hybrid aesthetic, combining a polished commercial feel with UGC elements. The editing style includes quick cuts and static shots. The production quality is high, with clear lighting and professional framing. The pacing is consistent, with a moderate number of cuts per minute. The cuts and text are timed to the music beats and voiceover lines. # Hooks Spoken: 00:00–00:04 One appointment setter is all it took to take this business owner to $100,000 a month. Text overlay: 00:00–01:06 NEED SETTERS / CLOSERS? / 00:00–01:06 WATCH THIS / 00:00–00:04 ONE APPOINTMENT SETTER / 00:00–00:04 IS ALL IT TOOK TO TAKE THIS BUSINESS OWNER / 00:03–00:04 TO $100K/MONTH Visual: 00:00–00:04 A man with dark hair and a beard is centered in the frame, speaking directly to the camera. He is wearing a black t-shirt with the words "make more ads" on it. He raises his index finger. Behind him is a wall with light wood slats and a Christmas tree with lights. Text overlays appear at the top and bottom of the screen. # Funnel stage Middle of funnel (Consideration) # Pain points The central frustration is the difficulty in finding and hiring qualified sales staff to grow a coaching or agency business. This is signaled by the ad's opening question: "NEED SETTERS / CLOSERS?" # Value propositions - No-risk guarantee: If the appointment setter doesn't perform, you don't pay - Comprehensive support: Help you ramp them into your KPIs - Expertise: Largest sales training and recruiting agency in the online space # Benefits - Grow your business with qualified sales calls - Achieve $100K/month in revenue - Manage and grow your team on semi-autopilot # Features - Proven appointment setters - Sales reps - Sales training - Recruiting agency # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - "Over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more." # Point of view - Brand 100% – The entire video is told from the official voice of the brand, with the founder speaking directly to the camera and sharing product claims and demos. # Storyline - 00:00–00:04 00:00–00:04 The ad begins with the speaker stating that one appointment setter is all it took to take a business owner to $100,000 a month. This is intended to grab the viewer's attention and highlight the potential impact of the service. The perspective is from the brand, presented as a success story. - 00:04–00:09 00:04–00:09 The speaker addresses coaches or agency owners looking to grow their business with qualified sales calls. This is intended to identify the target audience and their specific needs. The perspective is from the brand, positioning itself as a solution provider. - 00:09–00:13 00:09–00:13 The speaker states that they will place a proven appointment setter inside of your business and if they don't perform, you don't pay. This is intended to address a potential purchase barrier by offering a no-risk guarantee. The perspective is from the brand, emphasizing its confidence in the service. - 00:13–00:18 00:13–00:18 The speaker encourages viewers to click the button to learn more and watch a short video on the next page for a detailed breakdown. This is intended to drive action and provide more information. The perspective is from the brand, guiding the viewer through the next steps. - 00:18–00:29 00:18–00:29 The speaker shares that they've gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. This is intended to build credibility and social proof. The perspective is from the brand, showcasing its experience and success. - 00:29–00:37 00:29–00:37 The speaker states that they are the largest sales training and recruiting agency in the entire online space and have been for the last four to five years. This is intended to reinforce the brand's position as an industry leader. The perspective is from the brand, asserting its dominance in the market. - 00:37–00:44 00:37–00:44 The speaker shares that they recruit and place around 150-200 appointment setters and sales reps every single month for their clients, which means they have it down pat. This is intended to demonstrate the brand's expertise and efficiency. The perspective is from the brand, highlighting its operational capabilities. - 00:44–00:50 00:44–00:50 The speaker states that they help you ramp them into your KPIs and finally, help you manage and grow your team on semi-autopilot. This is intended to showcase the comprehensive support provided by the service. The perspective is from the brand, emphasizing its commitment to client success. - 00:50–01:06 00:50–01:06 The speaker encourages viewers to click the link for more information and watch a short video on the next page for a detailed breakdown. This is intended to reiterate the call to action and provide further details. The perspective is from the brand, guiding the viewer through the next steps.

# Ad summary This vertical video ad targets coaches and agencies struggling with underperforming appointment setters. A male speaker, representing the brand, introduces a service that recruits, places, and manages sales reps, guaranteeing performance or clients don't pay. He uses client success stories, including a dashboard showing a client reaching $130K/month, and social proof from industry leaders like Tony Robbins and Frank Kern, to establish credibility. The ad highlights the brand's position as the largest sales training and recruiting agency, placing 150-200 setters monthly, and promises team growth on "semi autopilot." It concludes with a clear call to action to click a link for a detailed video explanation. # Brand positioning The brand positions itself as the "largest sales training and recruiting agency in the entire online space," with a track record of "four to five years" and "over 4,000 clients." It aims to occupy the mind of coaches and agency owners as a reliable, results-driven partner for scaling their sales teams. The brand aligns with values of performance, efficiency, and growth, pushing against the norm of underperforming sales staff by offering a "proven" solution where clients "don't pay" if the setter doesn't perform. The positioning is primarily functional, focusing on tangible results like increased sales and team management on "semi autopilot," but also implies emotional relief from the frustration of underperforming setters. # Product The product is a service that recruits, places, and helps manage appointment setters and sales reps for coaches and agencies. It works by placing "proven appointment setters" into a client's business. A key USP is the "don't pay" guarantee if the setter doesn't perform, addressing a significant purchase barrier. The service is for "coaches or agency owners looking to grow your business with qualified sales calls." The ad highlights the ability to recruit and place "150-200 appointment setters and sales reps every single month," suggesting a high volume and established process. It also includes ramping them into "your KPIs" and managing/growing the team on "semi autopilot." The ad implies the product is worth trying because it delivers results, as evidenced by client David reaching "$130K/month" and the company's success with "over 4,000 clients" including "massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi." # Visual style The ad has a hybrid production quality, blending a polished, direct-to-camera speaker with animated graphics and clips from professional testimonials. The speaker's segments are well-lit and clear, giving a professional yet approachable feel. The editing style is dynamic with quick cuts between the speaker and various graphics or testimonial clips, maintaining a fast pace. The pacing is consistent, driven by the speaker's energetic delivery and quick visual changes. Audio-visual sync is evident, with text overlays and graphic animations appearing precisely as the speaker mentions the corresponding information. The overall aesthetic is modern and business-oriented, using bright, contrasting colors for text overlays to highlight key information. # Hooks Spoken: Can one appointment setter really take your business to $100,000 per month in sales? Text overlay: COACHES & AGENCIES: IS YOUR SETTER PERFORMING? / CAN ONE APPOINTMENT SETTER REALLY TAKE / YOUR BUSINESS TO $100K/MONTH IN SALES? Visual: A medium shot of a male with dark, curly hair and a beard, wearing a black t-shirt, looking directly at the camera. He raises his right index finger as he speaks. In the background, there's a yellow slatted wall on the left and a Christmas tree with colorful lights on the right. A black microphone is positioned in front of him. The camera is stationary, tripod-mounted, with a direct address POV. / The same male speaker, now gesturing with both hands, palms facing each other, as if emphasizing a point. The background and framing are identical. # Funnel stage Middle of funnel (Consideration) # Pain points The single most central frustration is having an underperforming appointment setter or sales team that fails to generate sufficient qualified sales calls and revenue. "COACHES & AGENCIES: IS YOUR SETTER PERFORMING?" (text overlay and spoken question) "Can one appointment setter really take your business to $100,000 per month in sales?" (spoken question, implying current setters might not be achieving this) # Value propositions - if they don't perform, you don't pay - largest sales training and recruiting agency - over 4,000 clients - massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi - grow your team on semi autopilot # Benefits - grow your business with qualified sales calls - take your business to $100K/month in sales - you don't pay - we have it down pat - manage and grow your team on semi autopilot # Features - place a proven appointment setter inside of your business - recruit and place around 150 to 200 appointment setters and sales reps every single month - help you ramp them into your KPIs - help you manage and grow your team on semi autopilot # Call to action click the link somewhere around this ad, CLICK NOW!, CLICK THE BUTTON TO LEARN MORE, click the link somewhere around this page, watch a short video on the next page # Social proof - "it actually took our client David here to $130K/month" – Male 1 (Brand Representative) - "over 4,000 clients at this point" – Male 1 (Brand Representative) - "including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more" – Male 1 (Brand Representative) # Point of view - Brand 100% – The entire video is presented by a representative of the brand, speaking directly to the audience about the company's services, results, and expertise. # Storyline - 00:00–00:03 A male speaker directly addresses the audience, asking a rhetorical question: "Can one appointment setter really take your business to $100,000 per month in sales?" This immediately hooks the target audience (coaches and agencies) by posing a common challenge and hinting at a solution, establishing a direct, problem-aware tone. - 00:03–00:07 The speaker answers his own question by presenting a client success story: "Well, it actually took our client David here to $130,000 per month." A screenshot of a performance dashboard is overlaid, visually validating the claim. This provides immediate social proof and demonstrates the product's effectiveness, shifting the tone to confident and results-oriented. - 00:07–00:11 The speaker transitions to directly addressing the target audience: "And if you're a coach or an agency owner looking to grow your business with qualified sales calls..." This clearly defines the ideal customer and their primary goal, maintaining a helpful and understanding tone. - 00:11–00:16 The speaker introduces the core service and its unique selling proposition: "then we'll place a proven appointment setter inside of your business and if they don't perform, you don't pay." This is visually reinforced by an animated graphic of a person icon transforming with text overlays. This directly addresses a major pain point (risk of bad hires) and offers a strong, risk-free solution, creating a sense of security and trust. - 00:16–00:25 The speaker provides a soft call to action: "So if that's all you needed to hear and you're interested, all you need to do is click the link somewhere around this ad, watch a short video on the next page where we'll break down in detail exactly how this works." A "CLICK NOW!" graphic appears. This offers an easy next step for interested viewers, maintaining an encouraging and informative tone. - 00:25–00:32 The speaker emphasizes the brand's extensive experience and credibility: "And really how we've gotten results for over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more." A grid of YouTube testimonial thumbnails and then individual clips of well-known figures are shown. This builds massive social proof and authority, leveraging the credibility of established names in the industry, shifting the tone to authoritative and impressive. - 00:32–00:40 The speaker provides more context about the brand's market position: "So to give you a little bit more context, we are the largest sales training and recruiting agency in the entire online space right now and have been for the last four to five years." This reinforces the brand's leadership and experience, further solidifying trust with a factual claim. - 00:40–00:47 The speaker details the scale of their operation: "We recruit and place around 150 to 200 appointment setters and sales reps every single month for our clients, which means we have it down pat." An animated graphic of many person icons with one being selected by a magnifying glass illustrates the volume. This highlights the brand's efficiency and expertise, assuring potential clients of their capability. - 00:47–00:53 The speaker outlines the comprehensive support offered: "And then we help you ramp them into your KPIs and finally, help you manage and grow your team on semi autopilot." Animated graphics of charts and a drone dropping a checkmark illustrate the process. This showcases the end-to-end solution, promising ease of management and growth, reinforcing the benefit of automation. - 00:53–01:09 The speaker reiterates the call to action with more detail: "So again, if you want a little more info on exactly how this works, all you need to do, click the link somewhere around this page, watch a short video on the next page, we'll literally break down A to Z everything of exactly how this works and if it's something that will actually make sense for you and your business. So again, last time, click the link somewhere around here, watch a short video. We'll see you on the inside." The "CLICK NOW!" graphic reappears. This provides a clear, repeated, and detailed instruction for the next step, maintaining an encouraging and direct tone.

# Ad summary This ad promotes a service that provides appointment setters for coaches and agencies. It features a man speaking directly to the camera, explaining the benefits of using their service, including increased sales and qualified sales calls. The ad also includes testimonials from well-known figures and highlights the company's experience in the industry. # Brand positioning This brand positions itself as the largest sales training and recruiting agency in the online space. It aims to occupy the space of a reliable and experienced partner for coaches and agencies looking to grow their business. The brand promotes a functional approach by offering a service that provides qualified appointment setters, promising increased sales and efficient team management. It pushes against the norm of businesses struggling to find and manage effective sales teams by offering a solution that is both proven and semi-automated. The brand aligns with values of growth, efficiency, and reliability, targeting business owners who prioritize results and are willing to invest in professional support. # Product The product being advertised is a service that provides qualified appointment setters for coaches and agencies. The service works by placing a proven appointment setter inside the client's business, with a guarantee that if the setter doesn't perform, the client doesn't pay. The service is designed for coaches and agency owners looking to grow their business with qualified sales calls. The USPs include the 'you don't pay' guarantee, the promise of increasing business to $100k-$130k/month in sales, and the claim of being the largest sales training and recruiting agency in the online space. The service also helps clients ramp up their KPIs and manage their team on semi-autopilot. The ad addresses the purchase barrier of uncertainty by offering a risk-free trial period where clients only pay if the appointment setter performs. # Visual style The ad has a hybrid aesthetic, combining a polished commercial feel with UGC elements. The editing style includes quick cuts and static shots, with smooth transitions between scenes. The production quality is relatively high, with clear visuals and professional lighting. The pacing is consistent, with a moderate number of cuts per minute. The audio-visual sync is well-maintained, with text and product actions timed to the voiceover lines. # Hooks Spoken: Male 1: Can one appointment setter really take your business to $100,000 per month in sales? Text overlay: COACHES AND AGENCIES: DRIVE SALES WITH OUR APPOINTMENT SETTERS / CAN ONE APPOINTMENT SETTER REALLY TAKE / YOUR business TO $100K/MONTH IN SALES? Visual: 00:00–00:03 A medium shot of a man with dark curly hair and a beard, wearing a black t-shirt, sitting in front of a microphone. He is gesturing with his hands as he speaks. The background is blurred, but a Christmas tree with colorful lights is visible on the right side of the frame. # Funnel stage Middle of funnel (Consideration) # Pain points The central pain point is the difficulty coaches and agencies face in finding and managing effective sales teams. This is signaled by the ad's opening question: 'Can one appointment setter really take your business to $100,000 per month in sales?' # Value propositions - Proven appointment setters: Ensures a higher likelihood of success and better results. - You don't pay guarantee: Reduces risk and makes the service more attractive. - Largest sales training and recruiting agency: Provides credibility and assurance of expertise. - Semi-autopilot team growth: Offers a hands-off approach to team management, saving time and effort. # Benefits - Grow your business - Increase sales - Qualified sales calls - Ramp up KPIs - Manage and grow your team - Semi-autopilot team growth # Features - Qualified appointment setters - Proven appointment setters - Sales training - Recruiting agency - KPI tracking - Team management - Semi-autopilot team growth # Call to action Click the link somewhere around this ad # Social proof - The ad mentions that they've gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. # Point of view - Brand 100% – The entire video is told from the brand's perspective, with the speaker presenting the service and its benefits. # Storyline - 00:00–00:03 The ad opens with a question about whether one appointment setter can really take a business to $100,000 per month in sales, immediately grabbing the viewer's attention with a bold claim. - 00:03–00:07 The speaker then shares that their client, David, was able to reach $130,000 a month, providing a specific example to support the initial claim and build credibility. - 00:07–00:12 The ad transitions to addressing coaches and agency owners, positioning the service as a solution for those looking to grow their business with qualified sales calls, thus targeting a specific audience. - 00:12–00:17 The speaker explains that they will place a proven appointment setter inside the business, and if they don't perform, the client doesn't pay, reducing risk and increasing the appeal of the service. - 00:17–00:24 The ad provides a clear call to action, directing viewers to click the link to watch a short video on the next page, where they will break down in detail how the service works, encouraging immediate engagement. - 00:24–00:32 The speaker highlights the company's experience, stating they've gotten results for over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi, building trust and demonstrating the company's expertise. - 00:32–00:40 The ad provides context by stating that they are the largest sales training and recruiting agency in the online space, reinforcing their authority and credibility. - 00:40–00:47 The speaker shares that they recruit and place around 150-200 appointment setters and sales reps every single month for their clients, emphasizing their scale and efficiency. - 00:47–00:53 The ad outlines the full scope of their service, including helping clients ramp up their KPIs and managing and growing their team on semi-autopilot, showcasing the comprehensive support they provide. - 00:53–01:09 The speaker reiterates the call to action, encouraging viewers to click the link for more information and to determine if the service makes sense for their business, reinforcing the initial prompt.

# Ad summary This ad promotes a sales training and recruiting agency that places appointment setters and sales reps with coaches and agencies. The ad features the founder speaking directly to the camera, sharing client success stories, and highlighting the agency's expertise and guarantee. # Brand positioning This brand positions itself as the largest sales training and recruiting agency in the online space. It caters to coaches and agencies looking to grow their business with qualified sales calls. The brand emphasizes its experience, having worked with over 4,000 clients, including well-known names like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. The brand offers a functional solution by placing proven appointment setters inside businesses and guarantees performance with a 'you don't pay' policy, aligning with a results-driven and confident tone. # Product The product being advertised is a service that places proven appointment setters and sales reps within coaching and agency businesses. The service is designed for coaches and agency owners looking to grow their business with qualified sales calls. The key selling points include the agency's extensive experience, having worked with over 4,000 clients, and a performance guarantee: 'If they don't perform, you don't pay.' The service also includes helping clients ramp up their new hires into their KPIs and managing and growing the team on semi-autopilot. The ad aims to address the barrier of finding and managing effective sales staff by offering a risk-free, comprehensive solution. # Visual style The ad has a hybrid feel, combining a UGC-style direct address from the founder with polished animated graphics and client testimonials. The editing style includes quick cuts between the speaker and supporting visuals, maintaining a consistent pace. The overall aesthetic is professional but approachable, aiming to build trust and credibility. # Hooks Spoken: 00:00–00:03: Can one appointment setter really take your business to $100,000 per month in sales? Text overlay: 00:00–00:03: COACHES AND AGENCIES: NEED SETTERS / CLOSERS? / 00:00–00:03: WATCH THIS / 00:00–00:03: CAN ONE APPOINTMENT SETTER REALLY TAKE / 00:00–00:03: YOUR BUSINESS TO / 00:00–00:03: $100K/MONTH IN SALES? Visual: 00:00–00:03: A medium close-up shot of a man with dark curly hair and a beard, wearing a black t-shirt, speaking directly to the camera. He is positioned in front of a blurred background with yellow wooden blinds and a Christmas tree with lights. Text overlays at the top and bottom of the screen highlight the ad's message. # Funnel stage Middle of funnel (Consideration) # Pain points The ad addresses the pain point of coaches and agency owners struggling to find and manage effective sales staff to grow their business. The ad asks, 'COACHES AND AGENCIES: NEED SETTERS / CLOSERS?' # Value propositions - Proven appointment setters to grow your business - Risk-free performance guarantee: 'If they don't perform, you don't pay' - Largest sales training and recruiting agency in the online space - Semi-autopilot team management to free up your time # Benefits - Grow your business with qualified sales calls - Increase monthly sales to $100K+ - Semi-autopilot team management - Risk-free performance guarantee # Features - Proven appointment setters - Sales training - Recruiting agency - KPI integration - Team management # Call to action CLICK THE BUTTON TO LEARN MORE # Social proof - It actually took our client David here to $130,000 a month. - Over 4,000 clients at this point including massive brands like Tony Robbins, Todd Brown, Frank Kern, Dean Graziosi and so many more. # Point of view - Brand 100% – The entire ad is delivered from the brand's perspective, with the founder speaking directly to the camera and promoting the agency's services. # Storyline - 00:00–00:03 The ad opens with a question about whether one appointment setter can take a business to $100,000 per month in sales. - 00:03–00:07 The speaker answers his own question by stating that it took their client David to $130,000 a month, showing a screenshot of David's results as proof. - 00:07–00:17 The speaker addresses coaches and agency owners, offering to place a proven appointment setter inside their business with a 'you don't pay' guarantee if they don't perform. - 00:17–00:25 The speaker encourages viewers to click the link to watch a short video that breaks down how the service works. - 00:25–00:33 The speaker provides context by stating that they are the largest sales training and recruiting agency in the online space, having worked with over 4,000 clients, including massive brands like Tony Robbins, Todd Brown, Frank Kern, and Dean Graziosi. - 00:33–00:53 The speaker explains that they recruit and place around 150-200 appointment setters and sales reps every month, helping clients ramp them into their KPIs and manage their team on semi-autopilot. - 00:53–01:09 The speaker reiterates the call to action, urging viewers to click the link to watch a short video that breaks down how the service works and whether it makes sense for their business.

# Ad summary A screen recording of a presentation slide detailing a service that provides trained appointment setters and closers to coaches and agencies. A male speaker appears in a circular overlay, explaining the service, its benefits, and a risk-free offer where clients don't pay if they don't achieve a complete ROI. The ad targets businesses selling high-ticket products or services online and emphasizes the quality of talent and comprehensive support provided. # Brand positioning The brand positions itself as a premium, results-driven partner for high-ticket online businesses, specifically coaches, consultants, and agencies. It aims to occupy the space of a reliable, expert solution provider for sales growth, offering a unique, risk-free model that guarantees return on investment. The brand promotes values of efficiency, expertise, and client success, pushing against the norm of traditional sales teams or outsourced solutions by integrating trained professionals directly into the client's business. Its positioning is primarily functional, focusing on performance, sales acceleration, and a clear ROI, but also implies a sense of trust and partnership. # Product The product is a service that provides "trained appointment setters or closers" to businesses. The service works by "replacing you" (the client) with these trained professionals, who are then "place[d] them inside your business" rather than being an outsourced sales team. It is for "Coaches, Consultants, Course Creators, Agencies, B2B Services, High-ticket SaaS, Medical device sales" – essentially, anyone selling a product or service online over "$2,500+" and sold "on the phone or Zoom." Key USPs include a performance-based guarantee: "if they don't perform to where you completely ROI your investment with us... you DON'T PAY." The ad highlights the rigorous selection process ("2,000+ applicants," "400-1,000 interviews" monthly, "hand-select and deliver top talent"), ensuring "perfect salespeople" for the team. Clients also receive "onboarding + ramp-up systems," "sales scripts, tracking tools, and training," and "Everything we used to go from $0 to $30M/year in 2 years." The ad addresses the purchase barrier of risk by offering the "you don't pay" guarantee. # Visual style The ad employs a hybrid production quality, combining a polished screen recording of a presentation with a more personal, direct-to-camera talking head. The overall aesthetic is clean and professional, dominated by the white presentation slide and clear text. Editing is functional, with static shots of the slide and dynamic highlighting of text to match the speaker's points. The pacing is moderate, driven by the speaker's clear and consistent delivery, with visual cues (text highlights) timed to his speech. There are no complex visual motifs or rapid cuts; the focus is on conveying information clearly. # Hooks Spoken: Hey, so if you sell a product or service online at $2500 or more, I have the craziest offer for you. Text overlay: COACHES AND AGENCIES: DRIVE SALES WITH OUR APPOINTMENT SETTERS / If you sell a product or service online over $2,500...I have the craziest offer for you Visual: The main visual is a static white presentation slide with black text. The top of the slide features a large, bold, teal-colored headline: "COACHES AND AGENCIES: DRIVE SALES WITH OUR APPOINTMENT SETTERS". Below this, the text is black, with the phrase "If you sell a product or service online over $2,500...I have the craziest offer for you" prominently displayed. A small, circular video overlay of a male speaker is positioned in the bottom right corner. The speaker is a male with light brown skin, dark hair, and a beard, wearing a patterned short-sleeved shirt. He is looking directly at the camera, gesturing with his hands as he speaks. The background behind him is dark and out of focus. The camera framing for the speaker is a medium close-up, stationary. # Funnel stage Consideration # Pain points Implied pain point: difficulty in scaling sales for high-ticket items, or finding reliable sales talent for complex products/services, and dissatisfaction or lack of control with traditional outsourced sales solutions. The ad addresses this by stating: "If you sell a product or service online over $2,500..." and "we're not an outsourced sales team." # Value propositions - craziest offer - you DON'T PAY - No guessing. No random hires. Just perfect salespeople for your team. - Everything we used to go from $0 to $30M/year in 2 years # Benefits - DRIVE SALES - completely ROI your investment - perfect salespeople for your team - get them in your team and performing very quickly - go from $0 to $30M/year in 2 years # Features - trained appointment setters or closers - place them inside your business - onboarding + ramp-up systems - Sales scripts, tracking tools, and training # Call to action Click the link below, check out the details, and we'll see you on the other side.CLICK NOW!CLICK THE BUTTON TO LEARN MORE # Social proof - We work with some of the top brands in the space. # Point of view - Brand 100% – The entire video is presented by a representative of the brand, explaining the service, its benefits, and the company's processes and credibility. # Storyline - 00:00–00:04 The speaker introduces the target audience (those selling products/services online over $2,500) and immediately presents a "craziest offer." This sets an intriguing, high-value tone, directly addressing potential clients and promising an exceptional solution. The perspective is direct address from the brand's representative. The moment conveys an immediate value proposition and captures attention with a bold claim, progressing the narrative by establishing the core benefit upfront. - 00:04–00:16 The speaker outlines the core offer: replacing clients with trained appointment setters/closers placed "inside your business," with a bold "you DON'T PAY" guarantee if the investment isn't completely ROI'd. This establishes the unique, risk-free value proposition, building trust and addressing a major pain point for businesses. The brand's representative is explaining the service's mechanics and benefits, conveying a confident and reassuring tone. This moment progresses the narrative by detailing the primary solution and mitigating perceived risk. - 00:16–00:27 The speaker clarifies "Who this is for," listing specific business types (Coaches, Consultants, Agencies, etc.) and reiterating the $2,500+ product/service value and phone/Zoom sales method. This narrows the target audience, ensuring relevance and demonstrating an understanding of their specific needs. The brand's representative is providing clear qualification criteria in an informative tone. This moment progresses the narrative by segmenting the audience and confirming suitability. - 00:27–00:38 The speaker explains "Why we can do this," citing work with "top brands" like Tony Robbins, Dean Graziosi, and Cardone Ventures, and "over 4000 others." This builds credibility and social proof, leveraging established names to validate the brand's expertise and success. The brand's representative is reinforcing authority and trustworthiness with a confident tone. This moment progresses the narrative by providing external validation for the brand's claims. - 00:38–01:09 The speaker details "How it works," describing the rigorous talent acquisition process (2,000+ applicants, 400-1,000 interviews monthly) and the provision of "perfect salespeople," along with "onboarding + ramp-up systems," "sales scripts, tracking tools, and training," and the brand's own growth from "$0 to $30M/year in 2 years." This provides transparency and demonstrates the comprehensive support clients receive, further solidifying the value proposition. The brand's representative is explaining the operational details and internal success in an informative and enthusiastic tone. This moment progresses the narrative by offering a logical explanation of the service's mechanics and proven track record. - 01:09–01:13 The speaker reiterates the "you don't pay" guarantee, emphasizing the risk-free nature of the offer. This serves as a powerful reassurance, addressing any lingering doubts about commitment or potential failure. The brand's representative is reinforcing the core value proposition with a reassuring tone. This moment progresses the narrative by providing a final, strong incentive and risk mitigation. - 01:13–01:18 The speaker delivers a direct call to action: "Click the link below, check out the details, and we'll see you on the other side." This provides clear instructions for the next step, guiding interested viewers towards conversion. The brand's representative is prompting immediate action with a direct and encouraging tone. This moment progresses the narrative by providing a clear path for engagement.

# Ad summary The ad features a male presenter discussing "DFY Marketing," a service that helps coaching and agency businesses acquire leads by installing paid client acquisition funnels. The ad highlights a "100% Performance Guaranteed!" offer, promising a full refund if ROI isn't achieved, provided the client's offer is validated and previously sold at least 20 times. It outlines a 5-step process: re-working packaging/messaging, setting up funnels/email/SMS/CRM, writing and editing ad creatives, setting up campaigns/targeting/tracking, and launching ads with optimization support. The presenter emphasizes customized solutions over one-size-fits-all approaches, showcasing successful client testimonials with impressive monthly revenue figures. The ad concludes by inviting viewers to complete a one-minute assessment to determine the best funnel for their business and learn how DFY Marketing's offer would work for them. # Brand positioning DFY Marketing is positioned as a specialized, performance-driven marketing agency for coaching and agency businesses, aiming to solve the critical problem of lead generation and client acquisition. The brand's core value is explicit performance and accountability, backed by a "100% Performance Guaranteed!" promise. They present themselves as experts with extensive experience (4,000+ clients, $30M/year company) and successful track records with high-profile individuals and everyday entrepreneurs. Unlike other marketing companies that might offer generic, "one-size-fits-all" trendy funnels, DFY Marketing emphasizes a customized approach tailored to a business's niche, offer, revenue level, B2B/B2C status, and market saturation. The brand's tone is confident, direct, and authoritative, focusing on functional benefits (leads, revenue) and a results-oriented partnership. Their key differentiator is the customization and the refund guarantee, signaling a strong belief in their process and a commitment to client success. The brand aligns with a growth-oriented, results-focused mindset. # Product DFY Marketing offers a "Done-For-You" (DFY) client acquisition system for coaching and agency businesses that need more leads. The core of the product is installing a "paid client acquisition funnel" directly into the client's business, backed by a "100% Performance Guaranteed!" promise. This guarantee offers a full refund if the new funnel doesn't achieve ROI, provided the client's offer is validated and has been previously sold at least 20 times. The service is for established coaches and agency owners who are already generating revenue and have a proven offer. The service works in five simple steps: 1. Re-work packaging and messaging to make the client's offer "cold traffic friendly." 2. Set up funnels, email & SMS campaigns, CRM, and automations. 3. Write and edit initial ad creatives. 4. Set up campaigns, targeting, and tracking in ad platforms. 5. Launch ads and provide ongoing optimization support. The USP is the performance guarantee, the comprehensive "done-for-you" nature, and the customized approach. They specifically counter the idea of "one-size-fits-all" funnels, claiming to customize based on niche, offer, current revenue level, B2B vs. B2C, and market saturation. This product is designed to alleviate the burden of complex, time-consuming lead generation and marketing setup for business owners, providing a clear, measurable path to increased clients and revenue. # Visual style The ad features a hybrid visual style, blending a talking-head creator/influencer aesthetic with polished motion graphics and text overlays. The overall aesthetic is clean and professional, but maintains a direct, slightly informal feel due to the presenter's delivery. Editing style: Features a mix of quick cuts between the talking head and animated graphics (especially during the step-by-step explanation and social proof montage). There are smooth transitions between speaker shots and graphic sequences, often using quick blurs or light streaks. The social proof section with client testimonials uses rapid cuts between different video call screens. Production quality: Leans towards a high-end commercial feel for the animated graphics, while the talking-head segments are well-lit and professionally shot, giving it a polished look similar to YouTube creators or online course instructors, rather than raw UGC. This hybrid approach aims to convey credibility and expertise while maintaining personal connection. Visual motifs: A recurring motif is the dark blue grid background for animated sections, giving a techy, analytical, and structured feel. Bright, often neon blue/green text is used consistently for emphasis. The talking head is always presented in a medium close-up, engaging directly with the viewer. Pacing: The pacing is relatively fast, with frequent cuts (around every 1-3 seconds during graphic-heavy parts and social proof montage) to keep engagement high and convey a lot of information efficiently. The verbal delivery is also quick. Audio-visual sync: Cuts, text overlays, and graphic animations are tightly synchronized with the speaker's words, enhancing clarity and reinforcing key messages. For example, the text "#1 HOW THIS ALL WORKS" appears exactly as the speaker says it. # Hooks Spoken: Hey, really quick, if you need more leads for your coaching or agency business, Text overlay: DFY MARKETING / 100% PERFORMANCE GUARANTEED! / HEY, REALLY QUICK / IF YOU NEED MORE LEADS / FOR YOUR COACHING OR AGENCY BUSINESS Visual: A medium close-up shot of a male speaker with a beard and dark, curly hair, wearing a colorful, floral short-sleeved button-up shirt. He points his right index finger directly at the camera. He is centered in the frame, sitting at a desk with a black microphone in front of him. The background is slightly blurred with dark and light yellow vertical wooden slats on the right and a dark wall with a blue vertical light strip on the left. A green plant is visible on the far right. Camera is stationary, eye-level. # Funnel stage Middle of funnel (Consideration) # Pain points "need more leads for your coaching or agency business" – This directly addresses the fundamental challenge of client acquisition. # Value propositions - "100% PERFORMANCE GUARANTEED!" – Direct promise of results with financial risk mitigation. - "Give us 30 days and we'll install a paid client acquisition funnel directly into your business." – Speedy, hands-off solution for lead generation. - "if it doesn't perform, we'll give you a full refund" – Reduces client risk, highlights confidence in the service. - "rework the packaging and messaging of your offer to make it cold traffic friendly" – Increases the effectiveness of ads and appeal to new audiences. - "customize which funnel we implement for your business based on your niche, based on your offer, based on your current revenue level, if you're B2B versus B2C, also how saturated the market is" – Personalized strategy for optimal results, avoiding generic solutions. - "our process works so well, is opposed to other marketing companies out there who prescribe you the newest, shiniest, most trendy funnel and then try to make it all one size fits all" – Positions the brand as a superior, more effective alternative to typical agencies. - "running a $30M/YEAR COMPANY AND WORKING WITH 4,000+ CLIENTS OVER THE PAST SIX YEARS" – Demonstrates significant experience and proven success. # Benefits - More leads for your coaching or agency business. - Increased ROI (implied by the guarantee). - Solutions that "work." - Saves time and effort (done-for-you creatives, setup). - Expertise-driven implementation. - Peace of mind with a full refund if not performing. - Tailored strategies for individual business needs. # Features - 100% Performance Guaranteed! - 30 days to install a paid client acquisition funnel. - Rework packaging and messaging to be cold traffic friendly. - Set up funnels, email & SMS campaigns, CRM, and automations. - Write and edit initial ad creatives. - Set up campaigns, targeting, and tracking in ad platforms. - Launch ads. - Ongoing optimization support. - Customized funnels based on niche, offer, current revenue level, B2B vs B2C, market saturation. # Call to action CLICK NOW!, CLICK THE BUTTON TO LEARN MORE, fill out the quick one-minute assessment on the next page, click the link somewhere around this page, fill out the assessment # Social proof - "WE'VE WORKED WITH OVER 4,000 CLIENTS OVER THE LAST SEVERAL YEARS INCLUDING BRANDS LIKE TONY ROBBINS, RYAN SERHANT" – Male 1 (Creator) - "Deven with his done for you podcasting agency, doing 250 grand a month" – Male 1 (Creator) - "Michael Diamonds with his fitness coaching offer, hitting 150 grand a month" – Male 1 (Creator) - "RC Thornton with his tax advising offer at 300 grand a month" – Male 1 (Creator) - "Aaron Platt doing B2B sales systematization at 350 grand per month" – Male 1 (Creator) - "Zarar who helped go from zero to 450 grand per month in his done for you agency builds" – Male 1 (Creator) - "Daniel who we helped with his barber coaching business go from 300 grand a month" – Male 1 (Creator) - "our experience running a $30M/YEAR COMPANY AND WORKING WITH 4,000+ CLIENTS OVER THE PAST SIX YEARS" – Male 1 (Creator) # Point of view - Brand 80% – The main speaker presents the service, process, and guarantees directly as the voice of DFY Marketing. - Customer 20% – Testimonials from various individuals are shown, representing client success stories, albeit without direct speech, but through their images and associated revenue figures. # Storyline - 00:00–00:03 The male presenter, looking directly at the camera, quickly grabs attention by stating a clear problem: "If you need more leads for your coaching or agency business." This directly addresses the target audience's primary pain point. The tone is direct and urgent, setting the stage for a solution. - 00:03–00:06 The video transitions to animated calendar icons illustrating 30 days, while the presenter states, "Give us 30 days and we'll install a paid client acquisition funnel directly into your business." This introduces the core service and its timeframe, creating a sense of rapid implementation and a tangible deliverable. The brand's voice is authoritative, promising a concrete solution within a short period. - 00:06–00:10 An animated graphic shows people flowing into an inverted triangle (a funnel), followed by the word "PERFORM" fading and then "FULL REFUND." The presenter states, "And if it doesn't perform, we'll give you a full refund." This introduces the bold performance guarantee, directly addressing potential skepticism or risk aversion. The brand's voice is confident and risk-sharing, reinforcing trust. - 00:10–00:16 The presenter returns to direct address, inviting viewers to continue watching. Animated text lists two points: "#1 HOW THIS ALL WORKS" and "#2 OUR EXTENSIVE TRACK RECORD PROVING THAT THIS WORKS." This sets the agenda for the rest of the ad, signaling a shift to detailed explanation and evidence-based persuasion. The tone is informative and reassuring. - 00:16–00:19 The presenter explains the "offer in five simple steps," showing his hand counting to five. This signals a structured, easy-to-understand process, beginning the detailed explanation of the service. The brand's voice is clear and pedagogical. - 00:19–00:25 Animated graphics illustrate email, messaging, and a person with a megaphone, while the presenter explains step one: "re-work the packaging and messaging of your offer to make it cold traffic friendly." This visualizes the first step, demonstrating a practical approach to improving offer appeal. The message highlights a specific, actionable service. - 00:25–00:31 Animated icons of a funnel, email/SMS, and CRM connect to a central gear, as the presenter describes step two: "set up your funnel, your email and SMS campaigns, and your CRM and all the automations that go with it." This conveys the comprehensive and automated nature of the funnel setup, promising efficiency and integration. The brand emphasizes a complete system. - 00:31–00:35 An animated desktop screen shows video editing software, with icons floating around, as the presenter details step three: "write all the initial ad creatives and edit the ads for you." This demonstrates the "done-for-you" aspect of creative production, saving clients time and effort. - 00:35–00:40 Animated charts, checklists, and a magnifying glass appear on a clipboard, while the presenter explains step four: "set up all the campaigns, all the targeting and tracking in the ad platforms." This highlights the technical expertise and data-driven approach to campaign management. The brand reassures clients about professional ad management. - 00:40–00:43 An animated person holds an "ADS" sign next to a website interface, as the presenter states step five: "launch the ads and give you support on ongoing optimization." This completes the full service offering, emphasizing continuous improvement for sustained results. - 00:43–00:51 The presenter returns to direct address, reiterating the refund policy and its conditions: "if you don't get an ROI with this new funnel... we'll give you a full refund as long as your offer is validated and you've previously sold it at least 20 times." This reinforces the guarantee and clarifies the eligibility criteria, managing expectations while maintaining a strong commitment to performance. - 00:51–00:56 The presenter anticipates a question, "Why can we make such a bold offer-driven promise?" and begins to explain the reason. This rhetorical question engages the viewer and transitions into the social proof and differentiation points. - 00:56–01:02 A montage of various testimonial videos plays in a grid format, followed by clips of Tony Robbins and Ryan Serhant, with text overlays. The presenter states, "It's not just because we've worked with over 4,000 clients... including brands like Tony Robbins, Dean Graziosi, Ryan Serhant..." This provides strong social proof from both quantity of clients and high-profile endorsements, establishing credibility. - 01:02–01:07 The presenter continues, "And it's also not just because we've had so much success implementing this for everyday entrepreneurs..." This transitions to showing results for a broader range of clients, broadening the appeal beyond just celebrities. - 01:07–01:27 A rapid montage of various male clients (Deven Rodriguez, Michael Diamonds, RC Thornton, Aaron Platt, Zarar Ameen, Daniel Contreras) appears, each with their name, business, and impressive monthly revenue figures displayed. This provides concrete, quantifiable social proof from diverse clients, demonstrating tangible success across different niches. The quick cuts and impressive numbers reinforce the effectiveness of DFY Marketing. - 01:27–01:32 The presenter explains, "the main reason our process works so well, as opposed to other marketing companies..." This explicitly positions DFY Marketing against competitors, highlighting a key differentiator. The tone is confident and explanatory. - 01:32–01:36 Animated text states "THE NEWEST, THE MOST TRENDY FUNNEL" which then gets distorted. The presenter criticizes other companies for prescribing "one size fits all" solutions. This visually and audibly criticizes common industry practices, setting up DFY Marketing as a superior alternative. - 01:36–01:41 The presenter explains, "what we do is we actually customize which funnel we implement for your business." This directly presents their unique, tailored approach, addressing the problem identified with competitors. - 01:41–01:49 Animated text overlays list "BASED ON YOUR NICHE," "BASED ON YOUR OFFER," "BASED ON YOUR CURRENT REVENUE LEVEL," "IF YOU'RE B2B VS B2C," "HOW SATURATED THE MARKET IS," and "AND SO MUCH MORE..." The presenter lists the factors considered for customization. This provides detailed insight into their personalized strategy, building trust and demonstrating expertise. - 01:49–01:58 The presenter concludes this section by explaining, "And that is why our customer results have been so good because instead of implementing the exact same system with every single one of our clients, we actually customize it." This explicitly links customization to client success, reinforcing their unique value proposition. - 01:58–02:12 The presenter addresses the viewer, anticipating their question about which funnel would be implemented for *their* business and inviting them to take the next step. This maintains direct engagement and sets up the call to action. - 02:12–02:30 A quick transition with a light effect, then the presenter explains the CTA: "fill out the quick one-minute assessment on the next page" to learn about the exact paid acquisition system for their business and how DFY Marketing's offer would work. A "CLICK NOW!" and "CLICK THE BUTTON TO LEARN MORE" overlay appears. This is a clear, low-friction call to action, guiding the viewer to the next step. - 02:30–02:37 The presenter clarifies that even if the viewer doesn't work with them, they will still leave knowing the best funnel for their business based on DFY Marketing's experience. This offers value even without conversion, reducing perceived risk and encouraging engagement. - 02:37–02:42 An animated line graph (growth chart) appears with text: "BASED ON OUR EXPERIENCE RUNNING A $30M/YEAR COMPANY AND WORKING WITH 4,000+ CLIENTS OVER THE PAST SIX YEARS." This provides further social proof and credibility for their advice, reinforcing the value of the assessment. - 02:42–02:48 The presenter quickly concludes by reiterating the call to action: "go ahead and click the link somewhere around this page, fill out the assessment, and we'll see you on the inside." This provides a final, clear instruction.